A technical background and an architecture degree supply all instruments in order to create a vision of the utmost visual impact. Ion began by experimenting with fonts, printing techniques, or production. I learnt how to built a die-cut for a cardboard box. He made his way through diverse visual projects, from a news page designer, to Playboy illustrator, packaging and brand designer, that which increased versatility as a professional. He also always keeps an open eye to all trends in design.