Born in Japan in 1972, started working as a designer in charge of packaging design, CI/VI, etc. at a general production company. Later, took charge of corporate and product advertisements for major companies. After gaining experience in package design, CI, and planning and production of advertisements, currently working to offer ideal designs from a branding communication perspective. By reconsidering essential values and adopting viewpoints in line with the era, the circle of empathy expands flexibly, delivering modest happiness to people. Aiming to create not only the value of the goods, but also the value of relationships by taking advantage of many experiences in branding communication, and participating in a variety of projects in areas such as beverages, food, cosmetics, art, and science.