"In Art We Live" is an installation that serves as both a visual merchandising display and an art piece in Hong Kong's K11. The quote expresses K11's core values of "Art, People, Nature", bringing fine arts into a retail environment for the public to enjoy. The piece is fitted with LED lights that are programmed to change colours throughout the day, making it more alive and eye-catching for shoppers.

Blue Mount is a Visual Merchandising specialist that has been providing retail and design-related solutions for luxury fashion and commercial lifestyle brands for over a decade. K11 Art Malls, founded by Mr. Adrian Cheng, seamlessly merge its three core values - Art, People, Nature - within every retail destination, successfully creating a sustainable "Art x Commerce" environment for all shoppers.

K11 First Museum Retail in the world. A revolutionary museum retail concept and a hybrid model of art and commerce founded by Mr Adrian Cheng in 2008, K11 is the world’s first original brand to pioneer the blend of three essential elements of Art, People, Nature.