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kt Corporation Kt Wiz Baseball Team Brand Identity
Kt Wiz Baseball Team Brand Identity is Golden Design Award winner in 2013 - 2014 Graphics and Visual Communication Design Award Category.
Kt Wiz Baseball Team Brand Identity

A unique visual identity for kt wiz (Abbrev. for wizards), the new professional baseball team launched by kt (Korea Telecom) in winter 2013 was designed. To encourage a strong connection with the brand, regional traits are incorporated in the design details along with the unique concept; 'burst of magic' that sets the brand apart from the others. The theme is effectively expressed throughout different media platforms for a solid and consistent visual identity.

Kt Wiz Baseball Team Brand Identity
kt Corporation Kt Wiz Baseball Team
kt Corporation Brand Identity
kt Corporation design
kt Corporation design
kt Corporation

Expanding 4.5 million fixed lines to 20 million in just 12 years, kt introduced universal telephone service to every citizen of Korea, leading the development and advancement of communications services. More recently, kt established an advanced broadband network for the first time in Asia, and launched Korea's first communication satellite 'Mugunghwa (Sharon's Rose)', contributing to making Korea one of the most advanced countries in information and communications. As becoming a government-funded corporation in 1997, kt changed its business portfolio by focusing more on wireless and internet services instead of fixed lines. Taking over Hansol M.com and merging with its subsidiary KTF, kt expanded its business scope and included mobile communication as its main service. kt became a privately owned company in 2002 and began concentrating on building broadband network. As a result, the company set several new records including the increase of ADSL subscribers to 6 million in just 3 years and played a leading role in the age of digital networking. kt will continue to make efforts to play a leading role in the global market and become a trustworthy company by fulfilling corporate responsibility and ensuring quality service and technology in the age of convergence where voice and data, fixed and mobile, and communications and broadcasting services are converged.

Kt

< kt, leading the development of the information and communications industries of Korea since its foundation in 1981.> < Quadrupling the number of fixed lines in 12 years. > Expanding 4.5 million fixed lines to 20 million in just 12 years, kt introduced universal telephone service to every citizen of Korea, leading the development and advancement of communications services. More recently, kt established an advanced broadband network for the first time in Asia, and launched Korea's first communication satellite 'Mugunghwa (Sharon's Rose)', contributing to making Korea one of the most advanced countries in information and communications. < More than just fixed lines, into the wireless internet business. > As becoming a government-funded corporation in 1997, kt changed its business portfolio by focusing more on wireless and internet services instead of fixed lines. Taking over Hansol M.com and merging with its subsidiary KTF, kt expanded its business scope and included mobile communication as its main service. kt became a privately owned company in 2002 and began concentrating on building broadband network. As a result, the company set several new records including the increase of ADSL subscribers to 6 million in just 3 years and played a leading role in the age of digital networking. < A growing corporation, prepared for the age of convergence > kt will continue to make efforts to play a leading role in the global market and become a trustworthy company by fulfilling corporate responsibility and ensuring quality service and technology in the age of convergence where voice and data, fixed and mobile, and communications and broadcasting services are converged. < Global kt > Meanwhile, kt also became a global corporation by tapping into overseas markets. In particular, kt’s mobile subsidiary NTC enlisted more than one million subscribers in 2007 in Primorsky Krai, Russia and was selected as the best corporate in social contribution in the Russian province. In 2009, kt merged with KTF to keep pace with the global trends of fixed/mobile convergence and entered the new era of convergence, following those of CDMA and ADSL.