This design fuses regional cultural DNA into a unified visual language, anchoring the narcissus blossom as its urban emblem. The comprehensive system encompasses a modular identity toolkit, gift packaging, and digital touchpoints, all unified through a culturally resonant red tonal scheme. The gourmet gift collections function as edible ambassadors, merging bold geometric patterns with archival botanical motifs to transform traditional pastry boxes into interactive storytellers of Minnan culinary legacy. This sensory driven approach elevates product unboxing into a multisensory journey.

Yangchao Wu has 15 years of professional experience and is the founder of Answer Culture and Li Mo Tea Co., Ltd., specializing in brand strategy and design. In 2022, he led his team to transform online e-commerce and actively participated in the R&D and design services of the first brand of Internet tea—Limo tea brand and products. Currently, the company is the No. 1 online platform in terms of product sales and the No. 1 in terms of the number of pop-ups, with cumulative sales of more than 2 billion and orders exceeding 20 million. At the same time, it is committed to the two business segments of super brand and super IP. With the service tenet of “attentive service, professional excellence,” it provides customers with comprehensive innovative solutions in strategy, design, construction, and operation, explores the direction of the industry, and offers answers for the new era of consumer upgrading and market competitiveness.

On January 25, 2010, Xiamen kicked off its journey nationwide. As one of the few comprehensive companies in China capable of providing diversified and integrated resources, digital cultural creativity, and complete closed-loop services, it thrives on original IP and is rooted in strategic creativity. The company is dedicated to two major business areas: super brands and super IPs. With the service philosophy of "dedicated service, professional excellence," it offers clients an integrated innovation solution encompassing strategy, design, construction, and operation. The company aims to explore directions for the industry and provide answers for the new era of consumer upgrades and market competitiveness. Yangchao Wu is the founder of Li Mo Tea Co., Ltd and Answer Culture, focusing on digital content creation and brand communication. His team is dedicated to providing innovative marketing solutions that help businesses enhance their online influence. By deeply analyzing market trends and consumer behavior, Da'an Culture Media can develop personalized strategies to ensure effective communication between brands and their target audiences. The company has earned a strong reputation in the industry for its professional services and efficient execution, committed to driving the continuous growth of its clients.