Capturing Consumer Imagination: Chunzhen Greedy Yogurt targets sophisticated post-85 mothers, blending fun and nutrition in playful packaging imagery. Innovative Structural Design: Mirrored cups for snacks and yogurt, alongside a patented spoon, merge convenience with sustainability. A Symphony of Convenience and Joy: The cheerful packaging design simplifies access, infusing moments of happiness into daily routines. Addressing Key Challenges: Chunzhen Yogurt stands out with trust-building IP characters and rich ingredients, setting a high bar for consumer recognition.

Tiger Pan, renowned designer and founder of Tiger Pan Design Lab, currently serves as the Jury President for D&AD 2024 in Packaging Design. He is also a contracted artist for the United Nations Postal Administration (UNPA), a collaborative artist with the United Nations Programme on HIV/AIDS (UNAIDS), a partner artist with the Liechtenstein Postal Service, and a co-branded artist with BVLGARI. Additionally, he holds the role of Vice Chairman of the Shenzhen Illustration Association and serves as a guest professor at 18 prestigious design academies across China. Over the past 28 years, Tiger Pan has been deeply engaged in product and packaging design research and practice. His team is now regarded as one of the most dynamic and influential forces in contemporary design.

China's leading dairy supplier and one of the top seven in the global dairy industry. Founded in August 1999, it is a key leading enterprise in the national agricultural industrialization and a leading enterprise in the dairy industry.