Shenzhen is a multicultural city synonymous with infinite possibilities. Its multiculturalism has brought significant opportunities and challenges to its development, fostering communication and integration among different cultures, and building a new development pattern of mutual promotion between domestic and international circulation. This embodies the elevation and integrated development of the city and continues the infinite mission of Mocaup's development.

Tiger Pan, renowned designer and founder of Tiger Pan Design Lab, currently serves as the Jury President for D&AD 2024 in Packaging Design. He is also a contracted artist for the United Nations Postal Administration (UNPA), a collaborative artist with the United Nations Programme on HIV/AIDS (UNAIDS), a partner artist with the Liechtenstein Postal Service, and a co-branded artist with BVLGARI. Additionally, he holds the role of Vice Chairman of the Shenzhen Illustration Association and serves as a guest professor at 18 prestigious design academies across China. Over the past 28 years, Tiger Pan has been deeply engaged in product and packaging design research and practice. His team is now regarded as one of the most dynamic and influential forces in contemporary design.

Shenzhen Museum of Contemporary Art and Urban Planning is located in the central area of Futian, Shenzhen. It is the main carrier for the dissemination, inheritance and construction of Shenzhen contemporary art and Urban culture, a non-profit organization, and one of the 60 landmark major construction projects planned in the "Twelfth Five Year Plan" (2011-2015) of Shenzhen.