Profile: BOLD Branding

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About BOLD Branding : Bold Branding is an agency established in 2012 in Cairo; founded by Kamal Rizk, Lead Designer, and Sarah El Kasaby, Managing Director. They strive to create better brands and identities to form unforgettable connections with lasting impact.Bold Branding is the gain of more than 18 years’ experience combined in the design and production market,serving all entities and business models in various fields.They are known for their goal-driven minimal designs, with a smart attractive element whether in the design or the production technique that always push their clients in the lead of competition.
STATEMENT OF ART:
We exist to inspire each other

ORGANIZATION:
Bold Branding

EDUCATION:
2005, graphic design, Free Studies of Fine Arts, Helwan University, Cairo, Egypt

EXPERIENCE:
2004-2007, Graphic Designer, Carte Blanch, CAIRO/EGYPT
2007-2009, Senior Graphic designer, HMD, CAIRO/EGYPT
2009-2010, Art Director, Housing & Development Bank, CAIRO/EGYPT
2010-2012, Art Director, Zeven Communications, CAIRO/EGYPT
2012-present, Lead Designer & Co-founder, Bold Branding, CAIRO/EGYPT

MIXED EXHIBITIONS:
2022, MOOD, A winners designs, COMO/ITALY

AWARDS:
2021, Favourite Design Award, Book Of The Year 2021 Vol.9, AVIGNON/FRANCE

2021, Favourite Design Award, Book Of The Year 2021 Vol.9, AVIGNON/FRANCE

2022, Favourite Design Award, Christmas Edition, AVIGNON/FRANCE

2022, Favourite Design Award, Chocolate Edition, AVIGNON/FRANCE

2022, iron award, A Design Award Packaging Design Category, COMO/ITALY

2022, Favourite Design Award, Book Of The Year 2022 Vol.10, AVIGNON/FRANCE

2023, iron award, A Design Award Packaging Design Category, COMO/ITALY

2023, DNA Paris Design Award, Mouled BonBon Packaging Design, PARIS/FRANCE

2023, DNA Paris Design Award, Voila Charms Packaging Design, PARIS/FRANCE

2023, Logo Lounge Book 14, 3 awards, USA

PRESS APPEARANCES:
2019, Notch Artisanal Bistro, World Brand Design Society, https://worldbranddesign.com/notch-artisanal-bistr
o/ , November

2019, Notch Artisanal Bistro, Packaging of the world, https://www.packagingoftheworld.com/2019/11/notch.
html ,
November

2019, Voila packaging, World Brand Design Society, https://worldbranddesign.com/full-packaging-range/ , December

2019, TULIP | Inspired by Nature, World Brand Design Society, https://worldbranddesign.com/tulip-inspired-by-nat
ure/ , December

2020, Voilà Modern Folklore, World Brand Design Society, https://worldbranddesign.com/voila-modern-folklore
-packaging-design-created-by-bold-branding/ , November

2020, The Distinctive Persona of Notch
https://worldbranddesign.com/the-distinctive-perso
na-of-notch/

2020, Voilà Modern Folklore, Packaging of the World, https://www.packagingoftheworld.com/2020/11/voila-
modern-folklore.html , November

2020, Éclat Jewelry Rebranding, World Brand Design Society, https://worldbranddesign.com/eclat-jewelry-rebrand
ing-by-bold-branding/ , December

2021, Éclat Jewelry Rebranding, Branding Mob,
https://www.instagram.com/p/CKl8sPWrYQf/

2021, Voilà Modern Folklore, Branding Mob,
https://www.instagram.com/p/CLKANgzL0rC/

2021, Egypt Gold Rebranding, Branding Mob,
https://www.instagram.com/p/CLcBgxyrDLA/

2021, Voilà Modern Folklore, Favourite Design, https://www.favourite-design.com/2021/bold-brandin
g/, February, France

2021, Volià Cool Stuff, World Brand Design Society, https://worldbranddesign.com/bold-branding-creates
-identity-and-packaging-design-for-egyptian-voila-
dessert-retail-brand/ , September

2021, Volià Cool Stuff, Packaging of the World, https://www.packagingoftheworld.com/2021/09/voila-
cool-stuff.html , September

2021, Volià Cool Stuff, The Dieline, https://thedieline.com/blog/2021/10/1/bold-brandin
g-represents-the-nostalgic-feeling-of-eating-ice-c
ream-through-voils-packaging? , October

2021, the top 10 posts for the issue of #92, Packaging of the World, https://www.packagingoftheworld.com/2021/10/packag
ing-you-shouldnt-miss-92.html , October

2021, Volià Cool Stuff, Favourite Design, https://www.favourite-design.com/2021/bold-brandin
g-2/ , November

2021, Voilà Christmas Charms, World Brand Design Society,
https://worldbranddesign.com/voila-christmas-charm
s-by-bold-branding/

2021, VOILÀ CHRISTMAS CHARMS, Packaging of the World, https://packagingoftheworld.com/2021/12/voila-chri
stmas-charms-by-bold-branding.html

2022, VOILÀ CHRISTMAS CHARMS, Favourite Design,https://www.favourite-design.com/christmas-
season/bold-branding-3/

2022, ÉCLAT JEWELRY | REBRANDING, Packaging Of The World, https://packagingoftheworld.com/2022/02/eclat-jewe
lry-rebranding.html, February

2022, VOILÀ CHOCOLATE LOVE EDITION, Packaging Of The World, https://packagingoftheworld.com/2022/02/voila-choc
olate-love-edition.html, February

2022, VOILÀ CHOCOLATE LOVE EDITION, Favourite Design, https://www.favourite-design.com/chocolate/bold-br
anding-4/ , April

https://www.debop.gr/deBlog/nea/a-design-award-com
petition-gnoriste-tous-fetinous-nikites

https://www.topys.cn/article/32800

2022, Voilà ICONIC MOMS, packaging of the world https://packagingoftheworld.com/2022/09/voila-icon
ic-moms.html

2022, Voilà mouled BONBON, Favourite Design,https://www.favourite-design.com/2022/bold-
branding-5/

2022,MOULED BONBON, packaging of the world https://packagingoftheworld.com/2022/11/mouled-bon
bon.html

2022, Top Ten packaging Designs, Packaging Of The World,
https://packagingoftheworld.com/2022/12/packaging-
you-shouldnt-miss-105.html

2022, Top 50 packaging Designs in 2022, Packaging Of The World,https://packagingoftheworld.com/2022/12/top-
packaging-projects-of-2022.html

BOOKS:
Favourite Design Book 2021, 392 pages, Favourite Design, Avignon/ France, ISBN9 782958 008505

Favourite Design Book Christmas Season Special Edition 2021-2022, 108 pages, Favourite Design, Avignon/ France,
ISBN 9782958 008512

Favourite Design Book Chocolate Packaging Special Edition 2022, 112 color pages, Favourite Design, Avignon/ France,
ISBN 9782958 008529

From Africa Book 2022, Counter Print, West Sussex / United Kingdom, ISBN 978-1-915 392-00-8

Designer Press (2022), A' Design Award - Communication Winner Designs 2021-2022, Hardcopy Edition (286 Pages) Vol. 49-C, Milan. ISBN 978-88-97977-52-0

ACCOLADES:
2021, Top Ten packaging Designs, Packaging Of The World,
https://packagingoftheworld.com/2021/10/packaging-
you-shouldnt-miss-92.html

2022, Top Ten packaging Designs, Packaging Of The World,
https://packagingoftheworld.com/2022/12/packaging-
you-shouldnt-miss-105.html

2022, Top 50 packaging Designs in 2022, Packaging Of The World,https://packagingoftheworld.com/2022/12/top-
packaging-projects-of-2022.html

LANGUAGE SKILLS:
English, Near Native
Arabic, Native

COMPUTER LITERACY:
Adobe Illustrator, Expert
Adobe Photoshop, Expert
Adobe Premier, Advanced
Adobe Lightroom, Advanced
Adobe InDesign, Advanced

COURSES, SEMINARS AND WORKSHOPS::
2004, Web Design Diploma, Russian Cultural Center, CAIRO/EGYPT

MEMBERSHIPS & ASSOCIATIONS:
2022, IAD, Como/ITALY

HOBBIES:
Traveling, Painting

WEB SITE:
https://www.bold-branding.com

PORTFOLIO URL:
https://www.bold-branding.com/portfolio

RSS URL:
https://www.bold-branding.com/portfolio

REGISTRATION DATE:
2021-09-29 13:32:57

COUNTRY/REGION:
Egypt

ACCOUNT TYPE:
Agency

Awards received by BOLD Branding


Voila Cool Stuff Ice Cream Packaging

A' Design Award Winner for Packaging Design Category in 2021
Kamal Rizk - Bold Branding for Voila Dessert Shop
Mouled Bonbon Seasonal Packaging

A' Design Award Winner for Packaging Design Category in 2022
Kamal Rizk - Bold Branding for Voila Dessert Shop



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