Profile: Lama Ajeenah

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Lama Ajeenah of Dar Al-Hekma University View Larger Image and Additional Photos of Lama Ajeenah
About Lama Ajeenah : Lama Ajeenah teaches at Dar Al-Hekma (DAH) University since 2011 where she worked as a consultant graphic design. Lama’s educational experience encompasses teaching branding, Bilingual typography, publication design, semiotics to ethics as well as history and theory of Visual communication. She won several design awards locally and internationally. Her most recent awards were from the A Design award where she is now a jury member. Lama explored working both in the United Kingdom and Saudi Arabia. She worked as an art director in 3-points advertising, KSA. She also worked at Barnbrook studio, London, which polished her view on ethical designs and typography. Lama has participated in several projects for local and international clients, such as, Victoria and Albert Museum in London, TED conference, Emaar, and Dar Al-Hekma University. Her artwork has been exhibited in China, France, India, Ireland, Italy, Netherlands, Spain, and Saudi Arabia. She has several publications in journals, conferences and books; the most recent was published in Steven Heller’s book (the education of Graphic Designer). Lama has a Masters degree from London College of Communication, UK. Her master project was regarding ethics in graphic design within the field of women representation in advertising. She studied semiotics in advertising to find a connecting line between ethics as a theory and application in visual communication.
STATEMENT OF ART:
A designer is a citizen who educates, communicates and solves problems.

ORGANIZATION:
Dar Al-Hekma University

NON-DESIGN OCCUPATION:
Teacher Education, research, training

EDUCATION:
2008: BA in graphic design
2011: MA in graphic design

EXPERIENCE:
2011- Current: Lecturer at Dar Al-Hekma University.2008-2009/ creative director in 3-points advertising agency.
2016-Founder of Topup Lama
2013- Designed the curriculum for Ethics Course for DAHU.
2011- 2012: Graphic designer- publication unit at Dar Al- Hekma University.
2012- Consultant graphic designer at DAHU.

MIXED EXHIBITIONS:
2017/ exhibition in India, China, Italy.- 2005/ Dar-Al-Hekma University, Graphic Design, Jeddah, Saudi Arabia.
2016/ exhibition in Holland , Dublin, Amsterdam, Spain, and UK.
2015/ visual communication faculty exhibition.
2014/ Exhibitions in the Netherlands, Italy, and Ireland.
2011/ London College of Communication Annual Exhibition, London, United Kingdom.
2008/ Dar-Al-Hekma University, Graphic Design, Jeddah, Saudia Arabia.
- 2007/ Dar-Al-Hekma University, Graphic Design, Jeddah, Saudi Arabia.
2007/ Photography Exhibition: Destination, Dar Al-Hekma University, Jeddah Saudi Arabia.
2006/ Photography exhibition in Washington University, Washington, USA.
2006/ Dar-Al-Hekma University, Graphic Design, Jeddah, Saudi Arabia.

EVENTS:
2009: Attended Tawasol Conference 1 in Dar Alhekma College; participated in Jonathan Barnbrook workshop.
- 2010: Gave workshop on ethics in graphic design at Dar- Ahekma College.
- 2011: Attended Manchester Design Symposium/ UK.
- 2011: Attended 1 month calligraphy workshop by Mr. Mamoun Ahmad.
- 2012: Attended Edge of Arabia Symposium/ KSA
- 2013-2014: Helped in organizing the HSDA symposium and annual exhibitions at Dar Al-Hekma University

AWARDS:
2016/ Ranked as # 106 top designer in the world and top 6 in KSA.
2014-2016/ won fou awards at A Design Award.
2014/ Selected to represent Saudi Arabia for Villes Du Monde Competition, Paris.
2013/Awarded for Taj alkarama mobile application design.
2008/ Nominated logo for Religion’s dialogue conference for prince khaled Al-Faisal Al-Saud.

PRESS APPEARANCES:
2008, Salam poster, Design magazine, Jeddah, Saudi Arabia
A Design Award PR campaign
Featured in Design magazine in KSA

ACADEMIC PUBLICATIONS:
2017- Published an article in ICCMTD journal on Communication, Media, Technology and Design.
2016-Published and presented an article in Edu Learn conference, Spain about arabic Typography in the curriculum.
2015- Ajeenah, L. (2015) Arabic Type is My Type In Heller, S. Editor The Education of a Graphic Designer (289-297) New York: Allworth Press.
2014 (Arabic Type is My Type) article published in The Education of a Graphic Designer by Heller, S., and www.designamid.com
2011 (A Question of Ethics), www.designamid.com

BOOKS:
MA thesis: Ethics in graphic design
Education of a Graphic Designer edited by Heller, S.
A design award books
Work published in Villes Du Monde book

ACCOLADES:
Design Hero given by A Design Award

LANGUAGE SKILLS:
Arabic: Native
English: Fluent

COMPUTER LITERACY:
- Adobe Illustrator.
- Adobe Photoshop.
- Adobe In Design.
- Final Cut Pro.
Microsoft Office

COURSES, SEMINARS AND WORKSHOPS::
2016:Workshop in Visible and critical thinking, Harvard University.
2015: Workshops on Islamic Ornamentation and Arabic calligraphy
2015: Gave a workshop on ethics in Hekma Design Week
2014: Gave Islamic Ornamentation workshop in Hail for Aja Charity Organization
2013: Gave a workshop on Arab women identity at DAHU, Design Symposium
2012:wrote a course on ethics for design
2012: Attended Edge of Arabia Symposium/ KSA
2011: Attended Manchester Design Symposium/ UK.
2011: Attended 1 month calligraphy workshop by Mr. Mamoun Ahmad.
2010: Gave workshop on ethics in graphic design at Dar- Ahekma College.

SYMPOSIUMS AND ACADEMIC CONFERENCES::
- 2010: Gave workshop on ethics in graphic design at Dar- Ahekma College.
- 2011: Attended Manchester Design Symposium/ UK.
- 2011: Attended 1 month calligraphy workshop by Mr. Mamoun Ahmad.
- 2012: Attended Edge of Arabia Symposium/ KSA
2013: Gave a workshop on Arab women identity at DAHU, Design Symposium.
2014: Gave Islamic Ornamentation workshop in Hail for Aja Charity Organization.

MEMBERSHIPS & ASSOCIATIONS:
Member in: MEDEA (Middle East Design Educators Association), World
Design Index, IAD- International Association of designers,
International Design Club, international Council of Creative
Industries, Khat Foundation, Typophile.
DAHU Strategic Planning Commity, Marketing, Program Advisory Commity,
Program Council, exhibition, architecture and Design Commity.

JURY MEMBERSHIPS:
Jury in A Design Award.
part of the jury for senior year graphic design students portfolio and exhibition, jury member for arabic calligraphy in DAH research forum

HOBBIES:
Reading, drawing, photography.

CLIENTELE:
Tedx, Emaar, King Abdul Aziz airport in Saudi Arabia, Thames and Hudson publication, Dar Al-Hekma University.Branding for Reinvinting the vernacular/ Asir

WEB SITE:
www.lama-type.com

PORTFOLIO URL:
www.lama-type.com

RSS URL:
www.lama-type.com

REGISTRATION DATE:
2014-02-14 04:30:34

COUNTRY:
Saudi Arabia

ACCOUNT TYPE:
Academic

Awards received by Lama Ajeenah


Amal Film Festival Advertising Poster

A' Design Award Winner for Graphics and Visual Communication Design Category in 2013
Lama Ajeenah for Lama Ajeenah
Islamic Identity Branding Islamic Identity

A' Design Award Winner for Graphics and Visual Communication Design Category in 2013
Lama Ajeenah for Lama Ajeenah
Writer Experience Personal Identity

A' Design Award Winner for Graphics and Visual Communication Design Category in 2015
Lama Ajeenah for Lama Type

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