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Chao Yang of Communication University of Zhejiang View Larger Image and Additional Photos of Chao Yang
About Chao Yang : Yang Chao is a professor at Communication University of Zhejiang, a nominee for the "Top Ten Outstanding Young Designers in China," and a Qianjiang Distinguished Expert in Hangzhou. He received a full DAAD artist scholarship to study at the Braunschweig University of Art in Germany and previously served as a visiting researcher at Aalto University in Finland. He earned his PhD in Visual Communication from the University of Macau. His design works have won multiple international awards, including accolades from the world's top three design competitions. Notably, he has received the Red Dot Supreme Award twice, along with multiple honors such as the German iF Design Award, the Gold Prize at the IDA International Design Awards in the U.S., the A’ Design Award in Italy, and the China Advertising Great Wall Award. He has also served as a judge for prestigious domestic and international competitions, including the French "Poster for Tomorrow" international poster competition, the Auschwitz Political Poster Exhibition in Poland, the Russian Golden Turtle Award, the China Elements International Creative Competition, as well as evaluations for the National Social Science Fund Art Projects and artistic research results assessments. Additionally, he has led research projects funded by the National Social Science Fund and the National Art Fund. Yang Chao specializes in the contemporary transformation and international design expression of Chinese elements and has completed a series of significant design projects. His "National Gift Blue and White Porcelain" sofa series, designed for Kuka Home, was collected by the Paris Olympic Organizing Committee. He was also responsible for designing exclusive diplomatic gifts for the "50th Anniversary of China-Australia Diplomatic Relations Cultural and Artistic Exchange Event," organized by the China Federation of Literary and Art Circles and the Chinese Embassy in Australia. His works include the environmental ceramic art installation in the lobby of the Beijing International Club Building, a subsidiary of the Ministry of Foreign Affairs, customized artistic gifts for Ant Group (Ant Financial), and the brand identity design for "Impression West Lake." Notably, the "Impression West Lake" branding project was selected as a "Model Case for State-Owned Enterprise Brand Building" by the State-owned Assets Supervision and Administration Commission (SASAC) of the State Council.
ORGANIZATION:
Communication University of Zhejiang

EDUCATION:
2023 Ph.D., Communication (Visual Communication), Faculty of Social Sciences, Department of Communication, University of Macau, Macao, China
2015 Visiting Researcher, Aalto University, Helsinki, Finland
2013-14 Visiting Scholar, Braunschweig University of Art, Braunschweig, Germany (Under DAAD Award Funded by German Government, DAAD: German Academic Exchange Service - Deutscher Akademischer Austausch Dienst; Funded by the German Government)
2012 MA, Digital Media Arts, School of Software Engineering, Beijing University of Technology, Beijing, China
2007 BA, Art and Design, Normal College, Beijing Union University, Beijing, China

EXPERIENCE:
2023-24 Dean, Tongxiang Research Institute, Communication University of Zhejiang, Tongxiang, Zhejiang, China
2021- Professor and MA Advisor, Communication University of Zhejiang, Hangzhou, China
2021- Member, Research and Innovation Committee of the University Academic Committee, Leading member of the Design Discipline, Communication University of Zhejiang, Hangzhou, China
2021- Leading Member, Academic Board of Visual Communication Design, Communication University of Zhejiang (Provincial top-ranking discipline), Hangzhou, China
2018- Yang Chao Design Team, Design Director, Hangzhou, China
2017-20 Associate Professor and MA Advisor, Communication University of Zhejiang, Hangzhou, China
2021-23 Associate Dean, Tongxiang Research Institute, Communication University of Zhejiang, Tongxiang, Zhejiang, China
2007-16 Associate Professor/Lecturer, Jingdezhen Ceramic Institute, Jingdezhen, Jiangxi, China

AWARDS:
2024 Red Dot-Best of the Best, Red Dot AWARD, Berlin, Germany (Organized by Design Zentrum Nordrhein Westfalen; Often referred as Oscar prize in the design field. Award winning project: Cheers, Macau! Visual Communication Design + Ceramic Installation)
2019 Red Dot-Best of the Best, Red Dot AWARD, Berlin, Germany (Award winning project: My Words Poster Design)
2022 China's Top 10 Outstanding Youths in the Design Industry - Nomination Award, there are only 30 nomination award winners in the country, China national award.
Guanghua Longteng Award “China's Top 10 Outstanding Youths in the Design Industry” is approved by the National Science and Technology Award Office as a national award for China's design talents. Applicants come from large design fields such as planning, engineering, construction, transportation, products, clothing, multimedia, and service design across the country.
2022 iF Award, iF DESIGN AWARD, Munich, Germany (Organized by iF Industrie Forum Design) (One of the best design awards in the World; often referred as Oscar prize in the design field. Award winning project: Communication-Helan Rock Art Festival Poster Design)
2022 Oriental Yellow Crane Award, Milan Design Week China Design Exhibition 2022 (Award winning project: Yellow Crane Tower Poster Design)
2022 Bronze Prize, The 29th China International Advertising Festival-Great Wall Award in Advertising Academic Research Competition, China Advertising Association, Beijing, China (Chao Yang and Lampo Leong [Corresponding Author]: “Glocalization Expression in International Brand Image Design.” The Great Wall Award is the only academic research award in advertising approved by China’s State Department and is praised by the industry as the top prize in advertising research and the entries must be academic research papers published in domestic and international academic journals or books published by domestic and international publishing houses between 2021 and 1/9/2022. 10 Prizes awarded total.)
2022 Excellent Communications Design, German Design Awards, Germany (Organized by The German Design Council, the expert for brand and design in Germany, bestows the German Design Award. Commissioned by the highest authority to represent new developments in the German design industry. Established on the initiative of the German Bundestag (the lower house of German parliament) as a foundation in 1953, it supports the industry in all matters consistently aimed at generating an added brand value through design.)
2022 100 Best 2021, Creative Quarterly: The Journal of Art and Design, Brooklyn, New York, USA (International juried exhibition and published book from the winners of 2021) (2022): 31
2022 International Art Competition Winner, Creative Quarterly: The Journal of Art and Design, Issue 66, Vol. 16, No. 1 (2022): 16, New York, NY, USA
2021 Macao International Art Biennale • Creative City Pavilion Exhibition • Macao – City of Gastronomy: Bon Appetit!, Macao Contemporary Art Center- Navy Yard No.1, Macao
2021iF Award, iF DESIGN AWARD, Munich, Germany (Award winning project: Guolaoye Packing Design)
2021 FIRST CITYA 2021: City as a Medium, 1a Space, Hong Kong (International curated online exhibition; Curators: Jenny Balisle (San Francisco), Janet Fong (Hong Kong), Kang Li (Beijing), Cecilia Casorati, Miriam Mirolla, Laura Scaringella (Rome), Kati Ots (Tallinn), and Juliana Chan (Macao); Works Presenters: Academy of Visual Arts, Hong Kong Baptist University, Hong Kong; Virtual Curatorial Lab for Art Museum and Academy of Arts and Humanities, Central Academy of Fine Arts, Beijing, China; Department of Art and Design, University of California, Berkeley Extension, San Francisco, CA, USA; Estonia Academy of Arts, Tallinn, Estonia; Arts Academy of Rome, Italy; Centre for Arts and Design, University of Macau, Macao; 1a Space, Hong Kong; Videotage, Hong Kong)
2021 Silver Award, A’ Design Award and Competition, Milan, Italy (Award winning project: Hehe Logo and Brand Image Design)
2020 High Level Top Talent, Zhejiang Provincial University Leading Talent Plan (Sponsored by Zhejiang Provincial Department of Education and Provincial Department of Finance)
2020 Outstanding Contribution Award, Collection of the Chinese People's Police Flag and Emblem by the Ministry Design of Public Security
2020 Selected Award, The First National Graphic Design Exhibition (Sponsored by China Artists Association, Award winning project: Dong Ci Xi Yun Illustration)
2019 Red Dot Award, Red Dot AWARD, Berlin, Germany (Project: DONG CI XI YUN Illustration Design)
2019 Red Dot Award, Red Dot AWARD, Berlin, Germany (Project: JINGDEZHEN IMAGE Illustration Design)
2018 iF Award, iF DESIGN AWARD, Munich, Germany (Award winning project: YI PU TI Brand Image Design)
2018 iF Award, iF DESIGN AWARD, Munich, Germany (Project: WOWTAO Brand Image Design)
2018 iF Award, iF DESIGN AWARD, Munich, Germany (Project: CHINA SAYS Book Design)
2018 Works Adopted Award, The 15th Jiangxi Province Sports Meeting, Jiangxi, China (Organized by Jiangxi Provincial Government. Project: Sports Games Series Poster Design)
2017 Gold Award, A’ Design Award and Competition, Milan, Italy (Organized by the International Council of Societies of Industrial Design, one of the top four design awards in the world. Award winning project: CHINA MEMORY Restaurant Design)
2017 Silver Award, A’ Design Award and Competition, Milan, Italy (Project: HERGENE Logo Design)
2017 Top 10 Work, Poster for Tomorrow Competition, Paris, France (Organized by 4 Tomorrow Association. Top 10 work out of 6993 entries internationally. Poster Design: MY WORDS)
2017 Medal of Honor, Medal of Honor of Lecce University of Art, Lecce, Italy (Organized by Lecce University of Art in Italy)
2017 Outstanding Contribution Award, Lancang Mekong River National Culture and Arts Festival, Xishuangbanna, China (Organized by Lancang Mekong River National Culture and Arts Festival Organizing Committee. Project: Series Poster Design)
2017 The Biennial of the Poster Bolivia BICeBé, La Paz, Bolivia (Organized by the Biennial of the Poster Bolivia BICeBé organizing committee. Project: HOME Poster Design)
2017 The First Prize, China Packaging Creative Design Contest, Hangzhou, China (Organized by China Packaging Federation. Project: Poster Design. Also in 2016 and 2011)
2016 Red Dot Design Concept Award, Red Dot Award, Singapore (Organized by Design Zentrum Nordrhein Westfalen; often referred as Oscar Prize in the Design Field. Project: OK-HEADSET Product Design)
2016 Gold Award, International Design Awards, Los Angeles, USA (Organized by International Design Awards Organizing Committee; IDA Award is one of the Best Design Awards internationally. Project: EASY HOTEL Brand Image Design)
2016 Bronze Award, A’ Design Award and Competition, Milan, Italy (Organized by the International Council of Societies of Industrial Design; one of the Best Design Awards Internationally. Project: OPENING-JINGDEZHEN Poster Design)
2016 Global Biennale of Graphic Design 2016, Moscow, Russia (Organized by Alliance Graphigue Internationale – AGI & International Biennales Coordinating Committee – IBCC. Project: JINGDEHEN CITY IMAGE Poster Design)
2015 Excellent Reward Funds, Reward Fund for Returnees, Beijing, China (Organized by Ministry of Human Resources and Social Security of People's Republic of China)
2014 Gold Award, A’ Design Award and Competition, Milan, Italy (Organized by the International Council of Societies of Industrial Design; one of the Best Design Awards Internationally. Project: YI PU TI Logo Design)
2014 Gold Award, Dashi Award, Shanghai, China (Organized by Tongji University in Shanghai, China. Project: JINGDEZHEN CERAMIC SAYS Book Design)
2014 Taiwan International Graphic Design Award, Taiwan (Organized by Taiwan Business Department of the Taiwan Ministry of Economics. Project: Logo Design)
2014 Excellent Award, The Shanghai World Expo Museum Global Collection, Shanghai, China (Organized by Shanghai World Expo Museum. Project: Logo Design)
2014 Excellent Award, The 3rd China Non-Material Cultural Heritage Expo Poster Exhibition, Shandong, China (Organized by Ministry of Culture of the People's Republic of China. Project: JINGDEZHEN HANDICRAFT Poster Design)
2014 Excellent Award, Poster Design Exhibition in Celebration of the 15th Anniversary of Macao Handover, Macao, China (Organized by The Official Provisional Municipal Council of Macau, Macao Museum of Art, and Macao Designer Association. Poster Design: FREE)
2014 Excellent Award, 25th Anniversary Poster Design Competitions to Commemorate the Collapse of the Berlin wall, Leipzig, Germany (Organized by Leipzig posters Museum)
2014 Best Design Award, Cassell International Design Award, Cassell, Germany (Organized by Cassell International Design Award organizing committee. Book Design: CHINA SAYS)
2014 The Florence International Art Festival, Florence, Italy (Organized by The Florence International Art Festival organizing committee. Project: Poster Design)
2014 Gold Award, The 9th International Logo Biennial Award, Beijing, China (Organized by Creative China Industrial Research Institute)
2013 DAAD Artists Scholarship Award, DAAD Scholarship, Bonn, Germany (Organized by German Academic Exchange Service - Deutscher Akademischer Austausch Dienst; Funded by the German Government)
2013 Bronze Award, National Cultural Creative Design Master Award, Beijing, China (Organized by China educational Television Station. Project: Product Design)
2012 Gold Award, The 19th China International Advertising Festival - China Element International Creativity Competition, Shanghai, China (Organized by China Advertising Association. Project: CHINA IMAGE-USB Product Design)
2012 Ukraine 4thBLOCK International Poster Exhibition, Kharkov, Ukraine (Organized by the Peru International Poster Exhibition Organizing Committee. Project: Poster Design)
2011 "Water Is Life" international Poster Competition, Berlin, Germany (Organized by Berlin University of the Arts. Project: WATER IS LIFE Post Poster Design)
2011 Lahti Poster Triennial, Lahti, Finland (Organized by Lahti Poster Museum. Project: CYCLE)
2011 Bronze Award, The Jin Daiqiang Design Award Global Chinese Design Competition, Shantou, China (Organized by Li Ka Shing Foundation. Poster Design)
2011 The Third Award, China Academy Award Game Design Contest, Beijing, China (Organized by China Academy Award Organizing Committee. Project: Game Poster Design)

PRESS APPEARANCES:
not publish

ACADEMIC PUBLICATIONS:
Yang, Chao & Lampo Leong*. “Glocalization Expression in International Brand Image Design”, Packaging Engineering, Packaging Engineering Journal, Chongqing, China (12/2021): P359-366 (A national core magazine).
Won Bronze Prize of the 29th China International Advertising Festival-Great Wall Award in Advertising Academic Research Competition.
Yang, Chao & Lampo Leong*. “Dynamic Changeable University Logo Design and Its Extended Application in the 5G Era”, Packaging Engineering, Packaging Engineering Journal, Chongqing, China (02/2020): P252-258 (A national core magazine).
Yang, Chao. “Dong Ci Xi Yun, Exploration and Practice of Contemporary Ceramic Art Design.” Art Observation, Art Observation Journal, Beijing, China (04/2021): P138-139 (A national core magazine, CSSCI).
Yang, Chao. “The New Visual Exploration of Chinese University Logo in the View of Internationalization, take the Example of the Logo Update of Communication University of Zhejiang.” Future Communication, Communication University of Zhejiang Journal, Hangzhou, China (02/2021): P109-117 (A National Core Magazine, CSSCI from 2022).
Yang, Chao. “The Influence of Social Economic Development on Art and Design under the ‘One Belt and One Road Policy.’” Journal of Commercial Economics, China Society of Commercial Economy, Beijing, China (06/2017): 191-192 (A National Core Magazine).
Yang, Chao. “Application of Ceramic Materials in Daily Product Design.” Chinese Ceramics, China Ceramics Industry Research Institute, Jingdezhen, China (05/2017): 83-86 (A National Core Magazine).
Yang, Chao. “International Expression on Chinese Brand Image Design.” Design, China Industrial Design Association, Beijing, China (03/2016): 46-47.
Yang, Chao. “Design Education Inspired by Braunschweig University of Art in Germany: A Case Study on Design Studio Teaching Mode.” Design, China Industrial Design Association, Beijing, China (08/2016): 112-113.
Yang, Chao. “Research and Practice of Constructing Jingdezhen Digital Ceramic Museum.” Chinese Ceramics, China Ceramics Industry Research Institute, Jingdezhen, China (11/2015): 51-56 (A National Core Magazine).
Yang, Chao. “International Design of the Visual Language of Jingdezhen Ceramic Culture.” Modern Decoration (Theory), Shenzhen Architectural Decoration (Group) Co., Ltd., Shenzhen, Guangdong, China (05/2015): 105-106.
Yang, Chao. “Discussion on the International Design of Jingdezhen Ceramic Brand Image.” Business Times, China Society of Commercial Economy, Beijing, China (12/2014): 57-58 (A National Core Magazine).
Yang, Chao. “Teaching Mode of Art and Design in Professional Design Studio.” Art and Technology, Zhejiang Stage Design and Research Institute, Zhejiang, China (10/2014): 200.
Yang, Chao. “Ceramic Materials in Environmental Art and Design.” Foshan Ceramics, Foshan Institute of Ceramic Research, Foshan, Guangdong, China (03/2010): 45-47.
Liu, Wei & Yang, Chao. “Design Practice of City Impression Theme Posters”, ZhuangShi, Beijing, China (10/2010): 57-58 (A national core magazine, CSSCI).
Yang, Chao. “Teaching of ‘Creative Image Design’ in Independent Art and Design College.” Science and Technology Information, Shandong Provincial Science and Technology Department, Shandong, China (12/2009): 336-337.
Yang, Chao. “Impression of Porcelain Capital Poster Design Project.” Theory of Art and Design, Beijing, China (01/2009): 37-39.

JURY MEMBERSHIPS:
2024 JudgeNational Social Science Fund (in Art and Design), Review Research Achievement
(Also in 2021-2023)
2024JudgeA’ Design Award and Competition, Milan, Italy (Also in 2021-2023)
2022 JudgeNational Social Science Fund (in Art and Design), Review Project Application
(Also in 2020, 2021)
2022 JudgeMacao Youth Creativity Brand & Packaging Design Competition for University
Students, Macao, China (Also in 2021, 2020)
2020 JudgeTurkey International Art and Design Exhibition, USAK University, Turkey
2019JudgeChina Packaging Creative Design Contest, Hangzhou, China (Also in 2018, 2017)
2018 JudgeThe 3rd International Poster Contest by Graphic Stories Cyprus, Cyprus
2018JudgeThe 4th Block Hackaton Design Competition, Kharkov, Ukraine
2018JudgeESCUCHA MIVOZ International Poster Design Competition, Mexico
2017JudgeInternational Poster Contest “To Death with a Smile”, Guadalajara, Mexico
2017JudgeZhejiang Public Service Advertising Contest, Hangzhou, China
2016JudgeThe 6th International Biennial of Socio-Political Poster, Oswiecim, Poland
2016CuratorGlobal Poster Design Competition, Wenzhou International Design Biennale,
Wenzhou, China
2015JudgeChina Element International Creative Design Contest, China International
Advertising Festival, Shanghai, China
2015JudgeDigital Design and Entrepreneurship Competition, the 11th Shenzhen Cultural
Fair, Shenzhen, China
2014CuratorAsian International Graphic Design Invitational Exhibition, Dalian, China

REGISTRATION DATE:
2014-02-10 07:48:43

COUNTRY/REGION:
China

ACCOUNT TYPE:
Professional Partnership

Awards received by Chao Yang


Open-Jingdezhen Image Poster

Bronze A' Design Award Winner for Graphics, Illustration and Visual Communication Design Category in 2013
Chao Yang for Sanbao International Ceramic Village
China Says Book

Bronze A' Design Award Winner for Graphics, Illustration and Visual Communication Design Category in 2015
Yang Chao for College of Technology and Art, Jingdezhen Ceramic Institute
Jingdezhen City Image Poster Design

Bronze A' Design Award Winner for Graphics, Illustration and Visual Communication Design Category in 2015
Yang Chao & Wang Mengqiang for College of Technology and Art, Jingdezhen Ceramic Institute
Challenging The Perception Poster

Bronze A' Design Award Winner for Graphics, Illustration and Visual Communication Design Category in 2018
Chao Yang and Wanyun Cai for Graphic Stories Cyprus
Hergene Logo

Silver A' Design Award Winner for Graphics, Illustration and Visual Communication Design Category in 2016
Yang Chao, Lai Xiaowei and Li Xinqing for Chao Design Studio
Sports, Ceramic Aroma Posters

Silver A' Design Award Winner for Graphics, Illustration and Visual Communication Design Category in 2018
Chao Yang and Yong Huang for Organizing Committee of The 15th Sports Games of Jiangxi
Yue Restaurant A Restaurant

Silver A' Design Award Winner for Interior Space and Exhibition Design Category in 2019
Qiang Yi, Chao Yang, YL Du and LP Leong for Yue Restaurant
Yi Pu Ti Logo

Golden A' Design Award Winner for Graphics, Illustration and Visual Communication Design Category in 2013
Chao Yang for Beijing Yiputi Arts and Meditation Institute

Runner-Up status designs by Chao Yang


Please Don’t! Poster

Runner-Up for Graphics, Illustration and Visual Communication Design Category in 2013
Chao Yang for China Wildlife Conservation Association
East @ West A Ceramic Art

Runner-Up for Fine Arts and Art Installation Design Category in 2018
Chao Yang for Beijing International Club

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