Korea Sport Coach Federation Branding and Visual Identity by Yena Choi & Jinha Seo

Home > Winners > #98641


DESIGN DETAILS
DESIGN NAME:
Korea Sport Coach Federation

PRIMARY FUNCTION:
Branding and Visual Identity

INSPIRATION:
The heart logo is drawn from the X-Y axis, which represents the athlete's euphoria and adrenaline, the coach's dedication and affection for their teams and the general love for sports.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
KSCF is a Korean sports division that gathers experts related to sports including active and former national team players, coaches, and sports team owners. The heart logo consists of four puzzle pieces. Ear, arrow, foot, and heart. The ear symbolizes listening, the arrow symbolizes goal and direction, the foot symbolizes ability, and the heart symbolizes passion. The puzzle pieces come together much like athletes and coaches come together to achieve their goal.

OPERATION / FLOW / INTERACTION:
When there is members' forum, events, marathon, PE activities, classes, and etc, the KSCF logo and VI will be applied on the banners, books, posters and stationeries and many kinds of PR products.

PROJECT DURATION AND LOCATION:
Started in August 2019 in Seoul, Korea and finished 1st Logo Type part and, some Visual Identities in January 2020 and still on going.

FITS BEST INTO CATEGORY:
Graphics and Visual Communication Design

PRODUCTION / REALIZATION TECHNOLOGY:
For the eco bags' printing method, we used digital printing rather than silk screen because we had many colors on our design. For the members' booklet, we used Scotland paper for the cover/back cover, and Vent Nouveau for the inner pages.

SPECIFICATIONS / TECHNICAL PROPERTIES:
eco bags, 30cm X 29 cm members' booklet, A5 size paper

TAGS:
Branding, BI, Graphic design, Brand Identity, Sports, Sports Design, Visual Communication, Visual Identity, VI, Stationery, Sports Design, Logo

RESEARCH ABSTRACT:
We had many interviews with National Team Players, Coaches, National Sports Juries, and club owners. We actively went out to the fields, observed, and talked with them.

CHALLENGE:
The hardest part was to develop the typefaces for KSCF especially Korean typefaces. We came up with identifiable and unique typefaces in English and now we are on final stage, but Korean typefaces is composed with many combinations, so it takes long time to finalize it.

ADDED DATE:
2020-02-12 10:11:00

TEAM MEMBERS (1) :
B for Brand Creative Team

IMAGE CREDITS:
B for Brand Creative Team

PATENTS/COPYRIGHTS:
Trademark 2020 Yena Choi, James Kim

Visit the following page to learn more: http://www.b-forbrand.com
VOTE FOR THIS DESIGN

VOTE FOR THIS ENTRY

CLIENT/STUDIO/BRAND DETAILS
NAME:
KOREA SPORT COACH FEDERATION

PROFILE:
KOREA SPORT COACH FEDERATION is a division that gathers experts related to sports such as former national team players, active players or coaches, and companies whom own teams. KSCF provides classes such as law, marketing, tax affairs, and services for members' various benefits.

NOMINATION DETAILS

Korea Sport Coach Federation Branding and Visual Identity by Yena Choi & Jinha Seo is a Nominee in Graphics and Visual Communication Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

· Click here to register today inorder to be able to view the profile and other works by Yena Choi & Jinha Seo when results are announced.
AWARD DETAILS

Korea Sport Coach Federation Branding and Visual Identity by Yena Choi & Jinha Seo is Winner in Graphics and Visual Communication Design Category, 2019 - 2020.



· Press Members: Login or Register to request an exclusive interview with Yena Choi & Jinha Seo.

· Click here to register inorder to view the profile and other works by Yena Choi & Jinha Seo.
SOCIAL
+ Add to Likes / Favorites | Send to My Email | Submit Comment | Comment | Testimonials | View Press-Release | Press Kit

Did you like Yena Choi & Jinha Seo's Graphic Design?
You will most likely enjoy other award winning graphic designs as well.
Click here to view more Award Winning Graphic Designs.


Did you like Korea Sport Coach Federation Branding and Visual Identity? Help us create a global awareness for good graphic design worldwide. Show your support for Yena Choi & Jinha Seo, the creator of great graphic design by gifting them a nomination ticket so that we could promote more of their great graphic designs.

See other A' Design Award and Competition WinnersA' Design Award Presentation Submit Your Designs
 
design award logo

BENEFITS
THE DESIGN PRIZE
WINNERS SERVICES
PR CAMPAIGN
PRESS RELEASE
MEDIA CAMPAIGNS
AWARD TROPHY
AWARD CERTIFICATE
AWARD WINNER LOGO
PRIME DESIGN MARK
BUY & SELL DESIGN
DESIGN BUSINESS NETWORK
AWARD SUPPLEMENT

METHODOLOGY
DESIGN AWARD JURY
PRELIMINARY SCORE
VOTING SYSTEM
EVALUATION CRITERIA
METHODOLOGY
BENEFITS FOR WINNERS
PRIVACY POLICY
ELIGIBILITY
FEEDBACK
WINNERS' MANUAL
PROOF OF CREATION
WINNER KIT CONTENTS
FAIR JUDGING
AWARD YEARBOOK
AWARD GALA NIGHT
AWARD EXHIBITION

MAKING AN ENTRY
ENTRY INSTRUCTIONS
REGISTRATION
ALL CATEGORIES

FEES & DATES
FURTHER FEES POLICY
MAKING A PAYMENT
PAYMENT METHODS
DATES & FEES

TRENDS & REPORTS
DESIGN TRENDS
DESIGNER REPORTS
DESIGNER PROFILES
DESIGN INTERVIEWS

ABOUT
THE AWARD
AWARD IN NUMBERS
HOMEPAGE
AWARD WINNING DESIGNS
DESIGNER OF THE YEAR
MUSEUM OF DESIGN
PRIME CLUBS
SITEMAP
RESOURCE

RANKINGS
DESIGNER RANKINGS
WORLD DESIGN RANKINGS
DESIGN CLASSIFICATIONS
POPULAR DESIGNERS

CORPORATE
GET INVOLVED
SPONSOR AN AWARD
BENEFITS FOR SPONSORS

PRESS
DOWNLOADS
PRESS-KITS
PRESS PORTAL
LIST OF WINNERS
PUBLICATIONS
RANKINGS
CALL FOR ENTRIES
RESULTS ANNOUNCEMENT

CONTACT US
CONTACT US
GET SUPPORT

Follow us : Twitter Twitter | Twitter Facebook | Twitter Google+.
Share |