Profile: Yena Choi |
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View Larger Image and Additional Photos of Yena ChoiAbout Yena Choi : Yena believes that the fundamentals of design are made up of dots, lines and sides. When those elements combine, designs are limitless. She collects colorful papers from all over the world consisting of various shades, textures, and patterns. Her philosophy is that design must have logic, thus she loves the Golden Ratio Rule. She also places great importance on contributing back to the community. She is an active columnist in newspapers and a mentor to design students, providing her insight and guidance on designs.
I think design is like a living organism. When any subject wear ‘something called a design’, the organism can look elegant, rational, or funny. In other words, I think design is a medium for implicit emotional expression. In the end, it represents the nature of the client, their philosophy, and culture of the company and etc. Like a child, design requires constant attention and care.
ORGANIZATION:
B FOR BRAND
EDUCATION:
2002, Enroll School of the Art Institute of Chicago (SAIC), BFA, Visual Communication, Chicago/ USA (Incentive Scholarship)
2007, Art Institute of Vancouver graduated, Graphic Design, Vancouver/ CANADA
EXPERIENCE:
2011, Graphic Designer, GREY Global Group, SEOUL/ KOREA
2008, Graphic Designer, Publicis Groupe Emotion, SEOUL/ KOREA
AWARDS:
2020, German Design Award, Winner, B for Brand Branding & VI, German
2020, Pentawards, 2020 Award Shortlist, YouWho Saliva Collection Kit, German
2020, K-Design Award, B for Brand Branding, SEOUL/ KOREA
2020, Winner, Red Dot, YouWho Saliva Collection Kit, German
2019, Grand Prize (1st rank), International Design Competition (Branding), Seoul/Korea
2020, Indigo Design Award, Silver Award, International Design Competition (Branding) Amsterdam/Netherlands
2020, Indigo Design Award, Bronze Award, International Design Competition (logo) Amsterdam/Netherlands
PRESS APPEARANCES:
http://m.newsprime.co.kr/section_view.html?no=5015
09http://www.newsprime.co.kr/news/article/?no=4917
56
http://www.newsprime.co.kr/news/article/?no=491215
http://www.intn.co.kr/news/articleView.html?idxno=
559837#0BXR
https://www.designsori.com/index.php?mid=zero&
page=2&document_srl=1164489
LANGUAGE SKILLS:
Korea (native)
English (near native)
Japanese (pre-intermediate)
COMPUTER LITERACY:
Adobe Illustrator, Advanced
Adobe Photoshop, Advanced
Adobe Indesign, Intermediate
MEMBERSHIPS & ASSOCIATIONS:
2020, Advisory Committee on Foreign Affairs and Culture of the Sourthern Gyeongii Provincial Government
2020, Vice Chairman, Korean Peninsula Peace and Economic Forum for PE, Seoul/ Korea
2020, Advisory Committee, KSCF, Seoul, Korea
JURY MEMBERSHIPS:
2019, Sports Marketing Award, Seoul/Korea
HOBBIES:
Paper Collection, Visiting hot places, Spending time with my baby
WEB SITE:
www.b-forbrand.com
PORTFOLIO URL:
www.b-forbrand.com
REGISTRATION DATE:
2020-02-12 08:31:52
COUNTRY/REGION:
Republic of Korea
ACCOUNT TYPE:
Agency
Awards received by Yena Choi
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Korea Sports Branding and Visual Identity Bronze A' Design Award Winner for Graphics, Illustration and Visual Communication Design Category in 2019 Yena Choi and Jinha Seo for Korea Sport Coach Federation |
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