Flora Self Promotional by Cynthia Turner

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DESIGN DETAILS
DESIGN NAME:
Flora

PRIMARY FUNCTION:
Self Promotional

INSPIRATION:
The artist is a certified medical illustrator working in the advertising and marketing of the pharmaceutical and biotechnology industries. Self promotional work created for clients, and prospective clients, is a chance to promote the artist's creativity, artistry and storytelling skills in visual science.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Creating a visual pun on the idea that gastric flora might be blossoming flowers in the digestive tract, the artist set out to create a flower composed of the bacteria found in the gut.

OPERATION / FLOW / INTERACTION:
The illustration is meant to be enjoyable and memorable by playing on the pun of gastric flora.

PROJECT DURATION AND LOCATION:
The project was in development for three weeks at the artist's studio in Santa Rosa Beach, Florida, USA.

FITS BEST INTO CATEGORY:
Graphics, Illustration and Visual Communication Design

PRODUCTION / REALIZATION TECHNOLOGY:
Created using Cinema 4D, a 3D modeling program, and Photoshop on a Mac.

SPECIFICATIONS / TECHNICAL PROPERTIES:
17.5" x 12", 350 dpi, tiff

TAGS:
medical illustration, biomedical artist, visual science, pharmaceutical advertising, biotechnology advertising

RESEARCH ABSTRACT:
The artist researched the common bacteria, called flora, of the gut. The artist studied electron micrographs depicting these different bacteria, and created 3D models of the different bacteria. The artist arranged the 3D-modeled bacteria to construct a flower, using different bacteria for different parts of the flower. The churning gastric juices and primordial environment of the gut comprises the environment from which the flower grows. The flower springs forth from the microvilli found in the lining of the small intestine.

CHALLENGE:
Creating a flower that both looked like a flower, but was also easily recognized as being constructed of recognizable bacteria required a creative balance between the two.

ADDED DATE:
2019-12-01 23:56:05

TEAM MEMBERS (1) :


IMAGE CREDITS:
Illustrator Cynthia Turner, Flora, 2019.
Image No. #2: Illustrator Cynthia Turner, Flora, 2019.
Image No. #3: Illustrator Cynthia Turner, Flora, 2019.
Image No. #4: Illustrator Cynthia Turner, Flora, 2019.
Image No. #5: Illustrator Cynthia Turner, Flora, 2019.
Portrait Photograph, Josef Victor Stefanchik, 2019.
Video Cynthia Turner, Flora, 2020.
Video Sound, Emotional and Inspiring, Artist Matt Harris, Composer Mat Steiner, 2020.


PATENTS/COPYRIGHTS:
Copyright belongs to Cynthia Turner, 2019. Photograph Copyright belongs to Victor Joseph Stefanchik, 2019. Video Copyright belongs to Cynthia Turner, 2020. Video Sound Copyright belongs to Artist Matt Harris, Composer Mat Steiner 2020.

Visit the following page to learn more: http://bit.ly/2LaPaFG
CLIENT/STUDIO/BRAND DETAILS
NAME:
Alexander & Turner Studio

PROFILE:
High-impact visual science problem solving requires not only technical understanding of the subject, but imagination, insight, aesthetics, scientific integrity, sophisticated design and a uniquely original viewpoint. Cynthia Turner creates original images for the pharmaceutical, biomedical technology and healthcare industries. She specializes in synthesizing complex information into accurate visual science with clarity and visual impact. Cynthia is a certified medical illustrator and a Fellow of the Association of Medical Illustrators. Her work focuses on the visual needs of the pharmaceutical and biotech research for their investor and advertising markets, including large scale illustrations for medical conference exhibitions and event and print collateral. She is known for creating striking visuals with clarity of message.

NOMINATION DETAILS

Flora Self Promotional by Cynthia Turner is a Nominee in Graphics, Illustration and Visual Communication Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

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AWARD DETAILS

Flora Self Promotional by Cynthia Turner is Winner in Graphics, Illustration and Visual Communication Design Category, 2019 - 2020.



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