Wuhan City Logo by Zhanglian Yan |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Wuhan City PRIMARY FUNCTION: Logo INSPIRATION: The logo adopts the "Chinese character" of Chinese culture as the prototype, and incorporates the English letters "W" and "H" beginning with "Wuhan" to symbolize Wuhan's multi-culture and vitality. Wuhan has more than 800 years of ancient culture, the ancient bronzeware and lacquerware elements extracted, and with modern expression techniques show. It also shows the traditional philosophy of "harmony between man and nature" in Chinese culture. UNIQUE PROPERTIES / PROJECT DESCRIPTION: This work is the logo of Wuhan World Design City, which was adopted by Wuhan City and UNESCO and represents the city image of Wuhan. It not only conveys the contemporary design concept of Wuhan but also incorporates traditional Chinese culture and thought. In October 2017, Wuhan, China became the "City of Design" in the United Nations creative network city. In November, a ceremony was held in Paris. OPERATION / FLOW / INTERACTION: Logo Used for nameplate of Wuhan "city of design" Ceremony, awarded by UNESCO. In addition, it is also applied to all kinds of large-scale design activities organized and propagandized by the government of Wuhan. PROJECT DURATION AND LOCATION: This work, of the project started in October 2017 in Wuhan, China and finished in November 2017 in Wuhan, is used by Wuhan city government.In November 2017, a ceremony and exhibition were held at the UNESCO Headquarters in Paris. FITS BEST INTO CATEGORY: Graphics, Illustration and Visual Communication Design |
PRODUCTION / REALIZATION TECHNOLOGY: Printing, screen display, etc., for any material SPECIFICATIONS / TECHNICAL PROPERTIES: The Logo height should not be less than 24mm TAGS: UNESCO Creative City, Wuhan, Logo, City of design RESEARCH ABSTRACT: Explore the traditional cultural elements of a city and a country to show more deep-seated thoughts. Their own ethnic culture is very attractive, but also to the greatest extent possible by the city people to accept. The use of contemporary design expression methods to express tradition, more can get everyone's love and recognition. CHALLENGE: The combination of a city's traditional culture and a modern design sense is the hardest part of how it will be, and the other is finding the element that best represents the entire city's culture. We show the Eastern and Western languages, the ancient Chinese cultural artifacts, and ancient philosophical thoughts together, and use modern visual design techniques. ADDED DATE: 2018-02-27 16:50:48 TEAM MEMBERS (1) : IMAGE CREDITS: Zhanglian Yan, 2017. |
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| Visit the following page to learn more: http://t.cn/RES0UMt | |||||
| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: Yanzhanglian Design Consultant PROFILE: This is a graphic design studio located in Wuhan, China. involving corporate identity, packaging, posters, books, photography and other services. The studio is oriented principally in the cultural arts design. Adhere to innovative and unique design thinking, and be good at integrating modern visual design with traditional culture. |
| AWARD DETAILS | |
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Wuhan City Logo by Zhanglian Yan is Winner in Graphics, Illustration and Visual Communication Design Category, 2017 - 2018.· Press Members: Login or Register to request an exclusive interview with Zhanglian Yan. · Click here to register inorder to view the profile and other works by Zhanglian Yan. |
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