Et Cetera Spumante
The visual solution developed by the agency's specialists follows the brand's unique style. At the same time, certain innovations have been introduced in order to make the product truly unique.
UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The front label consists of three separate bands, each carrying informative elements, connected through the ellipsis sign of the brand logo.
OPERATION / FLOW / INTERACTION:
The front label attracts attention thanks to its modular structure, consisting of three bands, each carrying specific information.
PROJECT DURATION AND LOCATION:
September 2016 - December 2016
FITS BEST INTO CATEGORY:
PRODUCTION / REALIZATION TECHNOLOGY:
Special artistic paper with bronze foil stamping
SPECIFICATIONS / TECHNICAL PROPERTIES:
overall front label: 140 mm x 70 mm
front label band: 140 mm x 21 mm
back label: 105 mm x 47 mm
valerii sumilov, et cetera, shumilovedesign, sparkling wine, moldova, packaging, label design
The visual solution developed by the agency's specialists follows the brand's unique style. At the same time, certain innovations have been introduced in order to make the product truly unique. The common element, of course, is the ellipsis sign, which is common for the brand in general, serves as an eye-stopper and emphasizes the elegance and high level of the trademark.
For this project the agency has once again acted as a brand developer, expanding the product line according to the common style of the trademark. Moreover, the degree of responsibility was higher in this case, because the client has decided to launch a sparkling wine for the first time in their history. That is why the design had to reflect the importance of this moment, the product's exclusivity, while also retaining the continuity with respect to the already existing product line.
TEAM MEMBERS (1) :