The Power of the Paperback Paper Crafted Sculptures by Todd Watts

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DESIGN DETAILS
DESIGN NAME:
The Power of the Paperback

PRIMARY FUNCTION:
Paper Crafted Sculptures

INSPIRATION:
What is your all time favourite book? ‘Animal Farm’ by George Orwell was my first literature love affair because a little bit of politics is easily digested when set in a farmyard. I moved house a few months ago and spent most of that time waiting for the internet to be connected. This led me to rediscover a love for reading books.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Paper is a difficult medium to work with, I wanted to challenge myself with a passion project using paper craft to elevate my favourite stories into surreal and imaginative works of art.

OPERATION / FLOW / INTERACTION:
I wanted to depict the story inside the book using paper craft elements representing moments in the stories.

PROJECT DURATION AND LOCATION:
This project started in August 2016 and finished in September 2016

FITS BEST INTO CATEGORY:
Fine Arts and Art Installation Design

PRODUCTION / REALIZATION TECHNOLOGY:
Paper, books, tape, glue, scissors, fishing wire.

SPECIFICATIONS / TECHNICAL PROPERTIES:
300cm x 300cm, 300dpi,Canon EOS 5D Mark III

TAGS:
book, paper, papercraft, design, photography

RESEARCH ABSTRACT:
Paper is a very difficult medium to work with. The creation of these sculptures involves weeks worth of trial and error; from concept development, researching the chosen object and building various rough templates until the desired look is achieved.

CHALLENGE:
This project presented many challenges due to the nature of paper-craft. I had to create intricate, 3-D paper models that were either free-standing or could be hoisted into place but wherever possible I wanted the photos to be re-touched as little as possible. The ideas were key for each piece. I had to develop a concept that captured the ideology of each book I was representing.

ADDED DATE:
2017-02-07 10:46:42

TEAM MEMBERS (1) :


IMAGE CREDITS:
Image #NO1:Creator Todd Watts, '1984' - George Orwell
Image #NO2:Creator Todd Watts, Mum's Cookbook
Image #NO3:Creator Todd Watts, 'Charlotte's Web' - E.B. White
Image #NO4:Creator Todd Watts, Tinker, Tailor, Soldier, Spy - John Le Carée
Image #NO5:Creator Todd Watts, High Fidelity - Nick Hornby

Visit the following page to learn more: http://www.toddwatts.com.au/


CLIENT/STUDIO/BRAND DETAILS
NAME:
Todd Watts

PROFILE:
Todd is a multidisciplinary communication designer from Melbourne, Australia. As the son of a sign-writer, Todd developed skills across a multitude of disciplines from an early age. He is currently completing an internship at SNASK in Stockholm, Sweden, works as a graphic designer and animator at YellDesign and as a freelance communication designer.



NOMINATION DETAILS

The Power of The Paperback Paper Crafted Sculptures by Todd Watts is a Nominee in Fine Arts and Art Installation Design Category.

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AWARD DETAILS

The Power of The Paperback Paper Crafted Sculptures by Todd Watts is Winner in Fine Arts and Art Installation Design Category, 2016 - 2017.



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