DESIGN NAME: NTT EAST “Happy Town”
PRIMARY FUNCTION: Calendar
INSPIRATION: NTT EAST is a national company in Japanese telecommunications. Every Japanese town is supported by them. I expressed this character by townscape on top of the calendar.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: We build towns with you.
The message that NTT East Japan Corporate Sales Promotion conveys is featured in this desk calendar. The upper part of the calendar sheets is a cut out of colorful buildings and the overlapping sheets form one happy town. It's a calendar one can enjoy changing the scenery of the line of buildings each month and fills you with a feeling to stay happy the whole year through.
OPERATION / FLOW / INTERACTION: -
PROJECT DURATION AND LOCATION: NTT EAST 2014 Calendar launched in January 2014.
FITS BEST INTO CATEGORY: Graphics, Illustration and Visual Communication Design
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PRODUCTION / REALIZATION TECHNOLOGY: -
SPECIFICATIONS / TECHNICAL PROPERTIES: 178(w) x 120(h) x 55(d)mm
TAGS: -
RESEARCH ABSTRACT: -
CHALLENGE: -
ADDED DATE: 2014-01-16 22:42:06
TEAM MEMBERS (6) : Creative Director: Takuya Okamoto, Account Executive: Eri Ito, Art Director: Katsumi Tamura, Designer: Takahiro Sugawara, Copywriter: Toshiyuki Nagamatsu and Printing Director: Osami Gondaira
IMAGE CREDITS: Katsumi Tamura, 2013.
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