S.Joao Structure Installation by FAHR 021.3

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DESIGN DETAILS
DESIGN NAME:
S.Joao Structure

PRIMARY FUNCTION:
Installation

INSPIRATION:
's. joao structure' reinterprets the festival's typical street party decoration

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The design reflects a typical portuguese street party - locally known as 's. joao'. One of europe's liveliest street festivals, the people of porto pay tribute to saint john the baptist by traditionally hitting each other with garlic flowers or soft plastic hammers. Characterized by the color of ribbons and flags that populate the streets and the fireworks that are launched throughout the night, the 's. joao structure' reinterprets this atmosphere with hanging balloon-like forms that have a reflective, shiny material.

OPERATION / FLOW / INTERACTION:
This project is more than an artistic installation is also an interpretation of a secular party where the traditional character of each individual is called to intervene and take part. Thus, it was a project that involved the entire local community so that the party was part of all. In less than one week it was possible to build the structure.

PROJECT DURATION AND LOCATION:
The project started in June 17th and finished in June 30th. The project was designed for a square in Guimaraes, near to city of Porto, which celebrates St. John on June 23. The party lasted two days and the structure was removed after a week.

FITS BEST INTO CATEGORY:
Arts, Crafts and Ready-Made Design

PRODUCTION / REALIZATION TECHNOLOGY:
3D design process to develop the surface and all the different heights, and assembly with the local community. Strings of clothes in orthogonal grid to hang the balloons. Raffia cord to suspend each unit and 500 clothespins to fix each balloon. 500 composed of two polygons balloons cardboard coated with a reflective PVC film

SPECIFICATIONS / TECHNICAL PROPERTIES:
10mx18m cealing surface with max. 3m height and min. 1.1m height, 500 reflective balloons, 500 clothespins 240m of rope

TAGS:
S.Joao, FAHR 021.3, Installation, balloons, street party

RESEARCH ABSTRACT:
For a proposal with the theme S.Joao team developed a survey around the tradition and spoke with locals. After gathering this information the design should have the socioeconomic consciousness of a country in crisis, and the materials chosen are the element that causes the reflection faded color of a gray society full of sadness. The impact achieved was amazing with many people with happiness face and joy to celebrate the S.Joao beneath the structure. It was a process full of energy that sparked the creativity of the community.

CHALLENGE:
The main difficulty of this proposal was to convince people that the tradition can be adapted. Attending to the socio-economic development in Portugal at this moment this installation become as a reflection of the creativity era with low budget materials and processes employed.

ADDED DATE:
2013-09-25 08:42:46

TEAM MEMBERS (3) :
Hugo Reis, Filipa Frois Almeida and António Ribeiro

IMAGE CREDITS:
FAHR 021.3, 2013.

Visit the following page to learn more: http://www.fahr0213.com
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CLIENT/STUDIO/BRAND DETAILS
NAME:
Instituto de Design de Guimarães

PROFILE:
The IDEGUI (Design Institute of Guimarães) is an institution dedicated to the research design, for the incorporation of design in product development, to specialized training and the promotion and dissemination of industrial products incorporating design. It will also be an open platform for communication between industry and designers and a communication platform between industry and production centers of knowledge, with a view to economic development through design. IDEGUI works close to the University of Minho and other institutions related to research and will be specialized center in the areas of fashion design, product and media.

NOMINATION DETAILS

S.joao Structure Installation by Fahr 021.3 is a Nominee in Arts, Crafts and Ready-Made Design Category.

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AWARD DETAILS

S.joao Structure Installation by Fahr 021.3 is Winner in Arts, Crafts and Ready-Made Design Category, 2013 - 2014.

· Read the interview with designer FAHR 021.3 for design S.Joao Structure here.

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