Le Coffret - Chambres D'Hôtes Visual Identity by Laura Ferrario |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Le Coffret - Chambres D'Hôtes PRIMARY FUNCTION: Visual Identity INSPIRATION: Stone, wood, mountain, the ancient and the modern, is what the logo designed for "Le Coffret" holds. UNIQUE PROPERTIES / PROJECT DESCRIPTION: Le Coffret is a design B&B in Valle d'Aosta. The project was conceived in absolute respect of the authentic style: therefore the stone walls, wooden beams and antique furniture. A circle symbolizing the sky over the triangle representing the mountain from the idea of the ascent of man into the sky. An Onciale font revised to remember the Celtic origins of the Valley rightly balances and supports a strong symbol to finally obtain a mark that is easy to identify and easily catches the eye. OPERATION / FLOW / INTERACTION: - PROJECT DURATION AND LOCATION: - FITS BEST INTO CATEGORY: Graphics, Illustration and Visual Communication Design |
PRODUCTION / REALIZATION TECHNOLOGY: - SPECIFICATIONS / TECHNICAL PROPERTIES: - TAGS: le coffret house design, le coffret laura ferrario, le coffret b&b, ferrariodesign le coffret RESEARCH ABSTRACT: - CHALLENGE: - ADDED DATE: 2013-02-19 08:28:14 TEAM MEMBERS (1) : IMAGE CREDITS: Laura Ferrario, 2012. |
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NAME: Ferrariodesign PROFILE: My studio specializes in visual communication consultancy for companies and in this we assist the customer at 360°: logo design, corporate identity, catalogs, brochures, exhibition design, packaging and web design. I’ve been working as a Graphic Designer for over 20 years, aiming to face every single project by asking: who is the message to be communicated aimed at and how can I reach the end user in the simplest and most immediate way. In fact, the phrase that represents me is: " For all companies who want to keep up with the pace of the world, but attract the gaze of those watching". To achieve this in a society full of visual inputs, it is necessary to strike immediately to be recognized with a few well-directed messages. Creativity is being able to attract attention through the visual message and make people stop, even just for a moment. It is being remembered! In a world where everyone is racing to go faster it’s important to understand how things are being observed and the importance of providing a clear communication and a strong visual impact. Here is the winning approach, adopted over the years for the most diverse clients, who have enabled me to maintain an open mind and that creative freshness needed to guarantee solutions that are never obvious or predictable. Because working every day in different sectors means having one single specialization, that of quality. |
| AWARD DETAILS | |
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Le Coffret-Chambres D'hôtes Visual Identity by Laura Ferrario is Winner in Graphics, Illustration and Visual Communication Design Category, 2012 - 2013.· Press Members: Login or Register to request an exclusive interview with Laura Ferrario. · Click here to register inorder to view the profile and other works by Laura Ferrario. |
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