Urban Vision Environment Graphic by You King

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DESIGN DETAILS
DESIGN NAME:
Urban Vision

PRIMARY FUNCTION:
Environment Graphic

INSPIRATION:
Through the study of urban details, we can have a deeper understanding of urban culture and connotation, and create more and more colorful designs to decorate the city, improve people's sense of environmental experience, so that urban culture and urban history can be continuously inherited, developed and strengthened.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
In order to make the design more in line with the habits of the city and the people, designers have constantly investigated various scenes, observed people's behavior in the environment, and sorted out effective transformation plans: the existing sidewalks, bicycle lanes, car stop posts, safety islands, tree pools, leisure seats, and abandoned municipal lamp posts have evolved images into patterns and applied them to the city, and the combination of images and patterns is used to "repair" the city, The damaged facilities and equipment shall be gradually characterized.

OPERATION / FLOW / INTERACTION:
Each point has different design ideas, and conceptual design is carried out according to the characteristics of the park and the current situation of nearby cities. The digital innovation corridor LOGO is embedded in it. In addition to the artistic corridor concept, different forms of urban landscape devices are derived. The signs at seven points also form a beautiful landscape, attracting many citizens to stop and watch.

PROJECT DURATION AND LOCATION:
The project was designed in Shenzhen in May 2022. The design was completed in September 2022. The project has been installed in October 2022.

FITS BEST INTO CATEGORY:
Graphics, Illustration and Visual Communication Design

PRODUCTION / REALIZATION TECHNOLOGY:
Stainless steel, Paint baking process

SPECIFICATIONS / TECHNICAL PROPERTIES:
4440mm(L) x 2040mm(W) x 3020mm(H) 10600mm(L) x 500mm(W) x 3650mm(H)

TAGS:
Urban detail experience design, Signage, Graphic, Vision

RESEARCH ABSTRACT:
Urban detail experience design is a new design concept created by designers who have summarized their own advantages and specialties in years of research. It is a design method for the overall visualization and functionalization of all details of the city in the process of urban construction and transformation. It aims to enhance the detailed experience of each city, thus enriching the visitors' visiting and using experience, and continuously conveying and continuing the urban culture and human characteristics in the form of experience.

CHALLENGE:
In order to make the design more in line with the habits of the city and the people, designers constantly investigate in various scenes, observe the behavior of people in the environment, and sort out effective transformation plans: transform the image into a pattern and apply it to the city, and use the combination of image and pattern to "repair" the city - redesign the damaged facilities and equipment in the city that need to be repaired with the combination of image and pattern, The damaged facilities and equipment shall be gradually characterized.

ADDED DATE:
2022-10-26 07:52:44

TEAM MEMBERS (1) :
Designer: Zhong Cheng, Designer: Lang Shangfei, Designer: Feng Kexin

IMAGE CREDITS:
Photo # 1: Photographer Lang Shangfei, Zhong Cheng, 2022.
Photo # 2: Photographer Lang Shangfei, Zhong Cheng, 2022.
Photo # 3: Photographer Lang Shangfei, Zhong Cheng, 2022.
Photo # 4: Photographer Lang Shangfei, Zhong Cheng, 2022.
Photo # 5: Photographer Lang Shangfei, Zhong Cheng, 2022.
Video Credits: Zhong Cheng, 2022

Visit the following page to learn more: https://youtu.be/BMphNcm239s


CLIENT/STUDIO/BRAND DETAILS
NAME:
Shenzhen Longgang District Public Cultural Service and Industry Promotion Center

PROFILE:
A government department of the PRC. To be responsible for policy support for cultural industry and organization and preparation of major industrial activities.



NOMINATION DETAILS

Urban Vision Environment Graphic by You King is a Nominee in Graphics, Illustration and Visual Communication Design Category.

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AWARD DETAILS

Urban Vision Environment Graphic by You King is Winner in Graphics, Illustration and Visual Communication Design Category, 2022 - 2023.



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COMMENTS
Giulia Esposito Comment #95771 on June 20, 2023, 9:56 pm
I'm absolutely amazed by the creativity and artistry behind this Environment Graphic. The quality of the visuals and the thought put into it are evident. The idea of an Urban Vision is so innovative and inspiring, it almost feels like a dream. It's clear that the designer has a unique vision and the ability to turn it into something tangible. I'm truly in awe of this design and I'm sure it will be an inspiration for many. Congratulations You King for winning an A' Design Award with this amazing work!
Chloe Turner Comment #96419 on June 21, 2023, 1:32 am
As a design enthusiast, I am absolutely thrilled to see a work like "Urban Vision" receive an A' Design Award. The concept of using urban details to create colorful designs that improve people's sense of environmental experience is ingenious. It is amazing how this work is able to capture the essence of urban culture and connotation and simultaneously strengthen and develop it. I am inspired by the beauty of this work and congratulate the designer for creating such an incredible piece of art that has been recognized with this prestigious award.
Elisabeth Clark Comment #97441 on June 21, 2023, 7:13 am
What a wonderful work of design! I am truly amazed by You King's Urban Vision project. It is a truly inspiring example of how design can be used to bring life to urban environments. The combination of images and patterns is an effective way to repair the city and give it a unique identity. The concept of using urban details to create colorful designs and improve the visitor experience is brilliant. It is clear that You King has put in a lot of research and effort into this project and it has paid off with this award. I am very pleased to see such wonderful design being recognized and rewarded. Congratulations to You King on this fantastic achievement!
Adam Harris Comment #98032 on June 21, 2023, 10:30 am
I am incredibly impressed by the stunning design of "Urban Vision". This work truly stands out with its creative transformation of existing city details into a vibrant and visually-appealing pattern. It is clear that this design was thoughtfully crafted with an understanding of the environment and people's habits, as well as a deep appreciation of the city's culture and history. It is an inspiring piece of work that not only brings beauty to the city, but also enhances the experience of its visitors and residents alike. Congratulations to the designer for this outstanding accomplishment!
Mark Allen Comment #98937 on June 21, 2023, 3:33 pm
Congratulations to the award-winning designer of this unique and innovative work! Urban Vision is truly a remarkable achievement that utilizes the combination of image, pattern and other production methods to create an immersive and captivating experience. It is a delight to see how the designer has managed to bring urban culture and human characteristics to life in such an artistic and creative way. This work is a great example of how design can be used to improve the environment and create a better living experience for all.

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