Linlin Li is a Chinese industrial designer who currently lives and works in London. Her work questions the norm in our everyday life and tells stories through creating new experiences and objects. Before studying Design Products at Royal College of Art, she studied interaction design and service design at Hunan University, China. Engaging in both art, product, system thinking, critical thinking, user experience and making, pushes her to think in a creative while rational way. Focused on the emotion and interaction between objects and people, she is obsessed with the objects that could give people strong feelings. She is trying to add speculative value to commercial products to create objects that are touching and make people think.