As everyone knows Koi is a kind of beautiful fish, which can bring lucky and fortune to people. As a creative agency, Koikreative founded in 2014 in Beijing. The clients includes: Cartier, Mercedes-Benz, Vogue, Galeries Lafayette, Apple, The Color Run, Beijing SKP, China World Mall, I.T Group, China Mobile, National Museum of China, etc. Koikreative also provides 360 degree visual services, such as branding identity design, website design, app design, print, packaging, exhibition, video, photography, etc. Fang Liu, founder of Koikreative, BA from Beijing Institute of Fashion Technology, and MA from London College of Fashion. He worked for Vivienne Westwood and Karl Lagerfeld digital marketing department. He established Koireative in 2014, a creative agency specialized in digital and interaction design, and he has implemented ‘Fashion Gamification’ concept into the fashion industry.