XoomRooms was launched to provide residential consumers with creative, sturdy, Do It Yourself, cost-effective options for reshaping the residential spaces in which they live. XoomRooms helps consumers divide rooms and create new, flexible, private spaces within their homes. The product line also makes it possible for consumers to create open air closets or to erect freestanding poles that can be used as hangers for lamps, clothes, and plants. Freestanding wall panels can also be erected to mount mirrors or to display art. Helping consumers make the most of the residential space they have is the underlying value for everything XoomRooms does.