The designers' ingenuity is also seen in the corridor on each floor. The use of large numbers of metal materials, the re-creation of stone processing techniques, coupled with mysterious or dynamic lighting, create an array of unique geometric sections. Passing through these spaces, visitors were like travelling across mountains, the sea and the blue sky to the universe where shooting stars fly. Private rooms are the most private space of a club. In most cases, private rooms are required to be differentiated from each other, while sharing some similarity and connection.
As the founder of JFR design studio, Jeffrey has accumulated tremendous international design experience in both architecture and interior design for over the past decade. Born in Hong Kong, Jeffrey began studying abroad in the United States at the age of 14. He returned to Shanghai in 2003 as a project manager on numerous large-scale architectural and planning projects with various developers such as Shui On Land. For over the past decade, Jeffrey has accumulated tremendous experience in architectural and interior projects. Through his engineering and architectural design background, Jeffrey focuses on the exploration on the potential flexibility and spatial quality in his projects. His strength lies within the integration between international design concepts with local requirements as he creates a hybrid of innovations and styles that is custom-made to suit every client’s needs. Over the recent years, Jeffrey and his team have completed projects throughout various cities in China, including Shanghai, Beijing, Guangzhou, Hangzhou and Suzhou. Notable built projects include, Muse Clubs, ASC Wine Gallery, King of Party, Lamborghini Showroom, Wangfu Clubhouse, W Yoga by Will’s, and have received numerous design awards. In 2009, Jeffrey received his LEED-AP (USGBC) and has then led his team to complete the first-in-China LEED-Corporate Interiors Platinum award for DNA GreenDesign office renovation. Primarily focusing on commercial projects, Jeffrey strives to create unique project experiences. By working closely with investors, building management, operation teams and end-users, Jeffrey and his team create distinctive results through every collaborative design processes.
JFR design studio is founded by Jeffrey Zee with a team of energetic and highly creative designers. With over 30 years of combined design experience, the JFR design studio specializes on conceptualizing and completing commercial projects focusing on Hospitality, Entertainment and Lifestyle projects. Specific Project types include high-end night clubs, exhibition showrooms, brand flagship stores, boutique hotels fitness centers and upscale dining and so on. JFR design studio represents a collective group of innovative designers from various backgrounds and cultures, and forms an open and creative environment where we constantly challenge the norms and mediocrity of the current design practice and processes. Through this collaboration we generate unique project experiences by working closely with various partners and end-users. While JFR studio has accumulated years of project experience throughout China, we continue to push beyond the boundaries of conventional design methodologies. Our professional team assist our clients from brand positioning, integration of resources, explore effective business model, and ultimately throughout design concept and implementation. Based this process of thorough research and design, we are then capable of achieving an innovative design experience that is unique in every way. And it is this spirit and attention to detail that sets us apart from others.