The Wise Tribe is an education organization that focuses on children between 0 and 12 years old. The brand's Chinese name "weisi" is a homonym for "wise" in English, which also means "thinking". They hope the brand can be more close to children, like the original tribe, accompany the growth of children. They believe that children grow up with infinite possibilities. Therefore, the brand should be like children, with infinite imagination space.

He believes that the essence of design is innovation, invention, and problem solving. Most people see design work only as a means to a living. But in his eyes, design should be given more meaning, including improving people's aesthetic level and promoting design innovation in the market, no matter how small your project is, it should not be ignored.

Through multi-dimensional teaching, the Wise Tribe inspires students' wisdom and improves their comprehensive quality of logic, three-dimensional space and scientific exploration. Giving children "the ability to do more of what they want to do" is the original intention of the brand.