add_circle
playlist_add_check
photo_camera
contact_support
favorite
euro_symbol
shopping_cart
Qian Xiang Carp Leap The Tea
Carp Leap The Tea is Silver Design Award winner in 2019 - 2020 Packaging Design Award Category.
Carp Leap The Tea

Anhua mountain tea: the concept of product creation is story narration, with traditional elements such as fish, dragon and pine as the main body. There are three stages: leaping over the dragon's gate, surpassing oneself and enjoying life. It symbolizes the memory of entrepreneurs' struggle. Visually, on the basis of specific illustrations, it focuses on the visual exploration of symbolic symbols.

Carp Leap The Tea
Qian Xiang Carp Leap
Qian Xiang The Tea
Qian Xiang design
Qian Xiang design
Rufy design

Rufy design was founded in 2016, is a brand design, product packaging oriented creative team, Focus on aesthetic culture brand image and product packaging shaping. Business between the design target for entrepreneurs ", Chinese elements illustration, lamp and the experience accumulated similar stories is the starting point of the design, with the tea set a comfort for the product story illustrations and tea, soothe business difficult, with similar life story of the entrepreneur appearance under the scenery of life difficult, echo soothing story illustrations, the need for tea, light, and the final buyers mutual interaction ". Creating the gift for the buyer should have a value that penetrates the heart.