Conceived as an editorial project intended for digital publication, the Activity Report is a 48-page booklet that measures 175x250 mm. It describes what Europ Assistance does in a typical year, using a fresh, modern graphic approach. As the first expression of the new brand identity of the group, it is characterized by a series of original illustrations produced in a way that suggests a dual metaphorical interpretation. The hardcopy version is handsomely presented with a die-cut cover and uses only natural paper on the inside.

RAGÙ is a branding studio that uses strategy and explore creativity to make an impact

Founded in 1963, Europ Assistance, the inventor of assistance, supports customers in over 200 countries and territories thanks to our network of 750.000 approved providers and 39 assistance centres. Europ Assistance mission is to bring people or corporates from distress to relief – anytime, anywhere. Europ Assistance provide roadside assistance, travel assistance and insurance, as well as personal assistance services such as the protection of the elderly, the protection of digital identity, telemedicine and the Conciergerie. The vision of our 7.765 employees is to be the most reliable care company in the world. Europ Assistance is part of the Generali Group, one of the world’s leading insurers.