The identity is based on the concept of “Movement in Pause”. The briefing stated that the startup-deceleration program was the company’s main communication goal. Round parentheses, almost closing a full circle, refers to the moment when consciousness is free and the mind is ready for creation. This symbol repeats, rotates and multiplies, resembling movement as the identity’s core guideline. Its functionalist personality fulfills ONLINE and OFFLINE demands, while its warmness feature supports the project’s ideals: deceleration, human factor and community.

MANADA was founded in 2007, is an office full of architecture dedicated to confrontation and expansion of architecture’s limits. They have a special interest in design, construction, production and handmade of objects and spaces in different ranges and scales. They are an office in continuos evolution. Their products are made specifically for each of their client. They collaborate with architects designers and artists.

MANADA was founded in 2007, is an office full of architecture dedicated to confrontation and expansion of architecture’s limits. They have a special interest in design, construction, production and handmade of objects and spaces in different ranges and scales. They are an office in continuos evolution. Their products are made specifically for each of their client. They collaborate with architects designers and artists.