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Xincong He The Second Nature Visual Identity
The Second Nature Visual Identity is Bronze Design Award winner in 2018 - 2019 Graphics, Illustration and Visual Communication Design Award Category.
The Second Nature Visual Identity

This project has two sections, Pace Gallery re-branding, and Second Nature exhibition VI design. Xincong (Jean), she used circular costumed typography to speak to the audience as a bridge, while the richness of the colors serves to establish the second element of visual tension. The Exhibition is for Tokujin Yoshioka's art. By visualizing the ice texture to alphabets, she transformed the physical material to the visual experiences. The interactive installation wall connected the artist and the audience through structured typography, light, and shadow.

The Second Nature Visual Identity
Xincong He The Second Nature
Xincong He Visual Identity
Xincong He design
Xincong He design
Xincong He

Xincong He goes by Jean, a multidisciplinary digital product designer, and art director. A skilled maker, a passionate designer, and an artistic strategist/dreamer. Raised in China, lives in California, flying around the world. Interests in branding, interaction and experience design.

Xincong He

Xincong He goes by Jean, a multidisciplinary digital product designer, and art director. A skilled maker, a passionate designer, and an artistic strategist/dreamer. Raised in China, lives in California, flying around the world. Interests in branding, interaction and experience design.