The logo comes from the "Pen Tool of Adobe Software", which is a common software tool for designers. It can show "the shortest linear distance between points", which is the most objective and effective way for the company to provide solutions. At the same time, diversified auxiliary graphics also show the rich changes between points, and expound the diversity of process and thinking.

Ronglei Bao is a graphic designer from China, and he graduated from China academy of art. At the age of 30, he is one of the most famous emerging designers in China. His firm provides excellent brand design services for a large number of Chinese brands, including alibaba, huawei and netease

THREAD DESIGN is a company providing UI design and Internet product planning.The company advocates the service concept that process is more important than results, and maintains a balance between rationality and sensibility in the communication with customers.