In this prospect campaign we bring our aesthetic vision for the brand, and also we suggest a huge amount of applications, due to the use in a diverse set of platforms and mediums. All visual aspects were thought to fit PRYMA's best truths as a product, as well as to bring a fresh and more intuitive communication from the brand to its audience, combining the graphic design and visual aspects with a clear, yet simple and direct call-to-action as slogan.

Founder andChief Creative Officer at DH,LO Creative Boutique since 2010. Multi awarded creative with a 20 years carrier, helped building successful regional and national cases for brands suchas Apple, Carrier, Castrol, Honda, GM, and others. Speaker at the 60th Cannes Lions International Festival of Creativity (2013), Cristal Festival, FIAP, among others. Associate Producer at the “Recife: The Playable City” project, a partnership between Brazil (Porto Digital) and UK (Watershed). Member of the jury at several creativity festivals such as New York Festivals, LIA - London International Awards, Tomorrow Awards, Cristal Festival, FIAP Awards, Tomorrow Awards, World Luxury Awards, El Ojo de Iberoamerica, among many others. Named one of the "Ten most influential creatives in Brazil in 2009" by AdvertLatina. In 2014, was named by Brazilian media theBrazilian creative that most attended to creativity juries in the early 21th Century. Member of The International Academy of Digital Arts and Sciences (iADAS); member of The Academy of Interactive & Visual Arts (Aiva); member of Art Director's Club (NY/USA); member ofCreative Club of São Paulo (BRA).

At DH,LO we truly believe that a brand must have strong positions and show a clear and inspiring culture. Wherever you and your brand are, we can work together. Whatever you need about Branding, Design, Innovation, Product Insight, Interactive and Social, Apps & Games; for your brand, your businesses and any innovative projects you want to share with us.