Fiveism x Three is the first makeup-focused cosmetics brand in the industry aimed at men. Yuta Takahashi has, after studying male behaviour, designed a bar-shaped product that can be used in an extension of normal daily routines such as shaving and brushing teeth. Thought has been given to ergonomics and ease of use so that even men who are not used to makeup can use it easily and stylishly. The product's characteristics include curves drawn so as to naturally fit into the hand, and a uniform size which will allow its simple design to blend into any interior.

He is an active art director and designer based in Japan. His design studio is simple and minimal, with clean and modern design as its forte. He offers a wide variety of solutions in branding, graphic design, packaging design, editorial design, logo design, illustration, web design, UI & UX design, and others. He solidify the identities of brands and companies by crafting polished, modern and valuable visual identities. He goal is sustainable design, staying socially conscious and aiming for cultural growth.

Fiveism x Three is a cosmetic brand that was born for the sake of anyone to freely express themselves, as the only existence different from others, free from gender, age, national borders, common sense, and prejudice. The brand concept is individuality. That is, limitless self-expression transcending stereotypes. Everyone has new possibilities hidden within themselves.