The Chinese red packet tradition is about the reciprocity of giving and receiving. It’s a gesture of goodwill, that builds relationships among family and friends. 2019 is the Chinese Zodiac Year of the Pig - the animal that represents luck, good fortune, wealth, honesty and general prosperity. Its iconic design style merges Chinese festive elements with both abstract and figurative geometric shapes and bold colours inspired by the Nordic landscape and the fantastic designs of plant stems, petals, shells and snowflakes that are found in nature.
Yuanyuan Wu is a Chinese Norwegian illustrator and designer. She was born in China and studied graphic design and illustration in the China Academy of Art before she moved to Scandinavia. She has been living and working in Sweden and Norway for over 12 years. Yuan has won several international design awards and her work has been exhibited in museums and galleries, and published in magazines throughout China and Norway. Yuan is very interested in intercultural communication and creating illustrations and designs with cultural diversity and heritage.
GoChina is an innovative branding and digital marketing company with offices in Norway and China. It helps Nordic brands entering and growing businesses in China. With their unique knowledge of culture and language and abundant international business experiences from their team, GoChina can help Nordic businesses be more successfully in China.