Being a responsible corporation, Towngas will aim at pursuing a greener and better future for all by achieving sustainability development. The project initiative began with interviews with key Towngas stakeholders, from this process came an analysis of the Towngas sustainability development vision and mission. After the discovery stage, Urban Air Design developed a new concept and overall design language to represent Towngas core sustainability value: The feathers opening animation of a peacock implied the meaning that Towngas has been extending its past corporate vision to a Greener Future.

Towngas is one of the oldest public utility providing reliable energy suppliers for millions of families in Hong Kong since 1862. Over the past 150 years, Towngas has been playing an important role in economic growth and continuous contribution to livelihood improvement for the society.