Green Conut is brand of handmade soap. Unscented is the most unique feature of the products, giving it a good advantage in the market. The project strives to present the product's most natural scent by finding how to display the unscented characteristic. In order to highlight its unscented feature, the source ingredients are illustrated using a single color. The material is combined with the logo to form an auxiliary image which presents an unscented visual experience, thus strengthening and differentiating the brand features. It has also successfully stood out among similar products.
Zi Huai Shen, Creative Director of SUMP DESIGN. His professional fields of design include brand, packaging design and graphic design. He designs various design projects for customers from each and all sections. He has many of his works are included in many design book series such as Excellent Packaging, BranD Issue 23, TOP GRAPHIC DESIGN, 2013-Outstanding Chinese Character Design Works Invitaion Exhibition, and Asia-Pacific Design No. 9 & No.11.
Green Conut started out with professional handmade soap. It has been more than eight years since its establishment with diverse products and a loyal customer base. “Unscented” is the most unique feature of the products, giving it a good advantage in the market.