Ronn Lee Fleet Of Time Memorabilia
Fleet Of Time Memorabilia is Silver Design Award winner in 2017 - 2018 Print and Published Media Design Award Category.
Fleet Of Time Memorabilia

The design team was commissioned to design a memorabilia for "Fleet of Time" (released as Back In Time in North America), one of the top Chinese box office films in China, adapted from a popular Chinese novel. Directed by Zhang Yi Bai, the story is set in the 1990s/2000s Beijing, a coming-of-age tale of 5 friends who grew apart over time. The objective was to create something more than just a usual film souvenir set and it has to appeal to fans of both the film and novel.

Fleet Of Time Memorabilia
Ronn Lee Fleet Of Time
Ronn Lee Memorabilia
Ronn Lee design
Ronn Lee design
Ronn Lee

Ronn is the Founding Partner and Creative Director of BEAMY, a branding and multidisciplinary design outfit headquartered in Shanghai, with offices in Singapore and New York. She is also the Founder and Creative Director of Pulp Nation, a paper label which specializes in creative and innovative paper based products and also independent book publishing. Ronn possesses 20 years of knowledge and expertise in leading concept, branding, graphic design, interactive and product ideation projects across different industry sectors. A fearless pioneer, she moved from Singapore to Shanghai to work in advertising and branding agencies, and eventually co-founded BEAMY, after discovering China’s burgeoning market potential for branding and creative services. Prior to Shanghai, Ronn worked as an Art Director in Tokyo. Her experience in Singapore, Japan and China has exposed her to vastly different working cultures, creative and design sensibilities. Her works have garnered recognitions internationally, including prestigious international design awards like Red Dot Design Award, iF Design Award, Transform Awards, and Graphis Award. Ronn also serves as jury in a number of international award shows.

Le Grande Films

LE GRANDE FILMS is a feature film production based in Beijing, China.