This poster design deeply conveys that hard work is an avenue of success. It intelligently combines the symbolic meaning of seagulls with the visuals of Chinese calligraphy with photography technology and image processing technology. This manifestation mode profound symbolic meaning, and it suggests that the avenue to success for mankind is to be brave. On top of this, it is hoped that this graphic design style will make people understand the art of Chinese characters.

Gao Pin graduated from Lu Xun Academy of fine arts with a Bachelor of Arts degree and a master of Arts degree. Now she is an professor in College of Shenyang Jianzhu University art institute. The current courses include graphic and font creativity design, Poster Design, Advertising Design. She has been engaged in many commercial design projects, and Art and design works have been invited to exhibit for many times. She has participated in international exhibitions such as Beijing International Design Week, Poland International Poster Biennale, Finland Lahti International Poster Triennial, Peru International Poster Biennial, Korea International Digital Poster Invitational Exhibition, Asian Design Biennial, Colorado CO2 Global Poster Biennial, Leipzig International Poster Exhibition. She has published more than 10 works in international journals; design works are included in large literature books such as "30 years of Chinese Design" and "Yearbook of Chinese Designers". Published works "The Application and Development of Advertising Visual Elements", "Advertising Design and Creative Development", "Poster Design", "Business Space Design—The 4th Dimension Brand", "Brand Packaging Design”She is a member of China Packaging Design Federation, director of China Designers Association, member of China Film and Television Art Association, judge of China Packaging creative design competition, and judge of Italy a 'design award and competition.

Shenyang Jianzhu University is a comprehensive university with the discipline of architecture, civil engineering, mechanics and art. The school is located in the Hunnan New District of Shenyang. The courtyard has a combination of oriental culture in the teaching area, which is conducive to resource sharing and exchange of disciplines.