The challenge for the realization of chip packings of the brand BCBG consisted in carrying out a series of packaging in adequacy with the universe of the mark. The packagings had to be both minimalist and modern, while having this artisanal touch of crisps and that pleasant and sympatic side that brings the characters drawn with the pen. The aperitif is a convivial moment that must feel on the packaging.

Delphine Goyon is a graphic designer and an art director since 20 years in the south of France. Graduated from a DSAA (higher diploma in applied arts) from a renowned Parisian school, she began her career in a communications agency in Avignon, where she served as artistic director for 14 years. She then joined the communications department of the city of Vaison-la-Romaine. She is also the founder of Favourite Design Éditions, created in 2013.

BCBG - La Ducale It is in Boffres, in Ardèche, that the BCBG chips are elaborated. Our house cultivates with passion a craft know-how to propose recipes of original crisps and of quality in the respect of the traditions of our soil.