Logo made from rabbit, moon two elements, combined into the third element - Japanese family crest. Rabbit body a little fat, stay cute cute embodies the brand's temperament, and "Meng Meng da" brand image. Rabbit looked up at the moon, see the things thoughts, sustenance beautiful wishes. The combination of the two into the family emblem of Japan, without losing the solemn sense of the brand logo ceremony, reflecting the Japanese style, and strengthen positioning. Fonts also use Japanese style, so that the whole logo can better reflect the "authentic green tea from Kyoto taste."
During the past 12 years, Paton has only concentrated on one thing, full brand service design. It is devoted to providing overall image construction and transformation-upgrade design services with the clients that emphasize “corporate image” and “brand temperament” and have high requirements. Its establishment pools the wisdom of famous directors in the industry and attracts numerous clients by its profession and reputation; Paton’s clients are all over the globe, covering all major industries. We keep learning and growing. The members have over ten years of project operation experience on average and have become an indispensable force of China’s design community. The accumulated experience and cases will be our most important asset.
Gan Rabbit Um is a chain of Kyoto-based Uji tea culture and diet focused on Japanese hand-made green tea desserts, authentic green tea raw materials and pure process of fruit combination to redefine the mainland authentic green tea dessert category, since the opening has been highly sought after as of the end of 17 Has been the layout of a second-tier cities in more than 40 stores. And the original Chinese matcha green brand layout began overseas, to international. In order to further expand the influence of the brand, the Barton brand design company re-entrusted to re-brand the brand strategy, the new design logo and visual VI system, IP image design, store space design and product packaging design.