Main part of the glass bottle are traditional Chinese window frames carved in relief. They adopt an old technique named “Bubujin” to forge those frames, which imply the meanings of a promising career and a bright future. The 4 Chinese characters of Jiang Xin Ying Zao are embedded subtly into the frames in a vertical order. As so they found out a standpoint to design it, which is ingenuity is no longer showed off and only the perfection of every single detail is kept, which is exactly the extreme expression of the name.

China Resources Breweries Co., Ltd, also known as Snow Beer, founded in 1994, is company that specializes in production and management of beer. The company’s headquarters is based in Beijing, China. Currently Snow Beer owns more than 98 breweries, including Snow Beer and 30 other regional brands. 2016 the total sales of the company’s beers has surpassed 117million kiloliter, which takes up 26% share of the Chinese market of beer. Since 2011, the company’s sales volume and that of Snow Beer have both exceeded ten million tons and remained a steady increase.