The MOTO utilizes a unique dual-action suspension, combined with a fully rotational ball, that allows the blade to contour to the scalp. Inspired by Moto GP racing this new HeadBlade actually leans into turns as the user drives it across the scalp. The ergonomic, non-slip, rubber finger-ring allows for added control while shaving in the shower. The overall shave from the Moto is unparalleled and, held in a conventional manner, can also be used as an effective face and body shaver.

HeadBlade, Inc. has been designing and manufacturing headcare items since 1999. The first design, the HeadBlade Classic, is in the permanent collection of the Museum of Modern Art (MoMA) in New York and Time Magazine listed it as one of the "Ten Best Designs" of 2000. HeadBlade products are distributed online and in over 10,000 stores in the US.