Matter Branding Flo Alkaline Water
Flo Alkaline Water is Golden Design Award winner in 2017 - 2018 Packaging Design Award Category.
Flo Alkaline Water

With water being an elemental part of existence, the main concept behind the brand is how nature comes to life with the nurturing quality of water, a quality that flows through every aspect via the cycle of life. The brand is then protected by a circular shape, one that is symbolic of the wholeness and purity of water, which are the most celebrated traits of water, and in this case alkaline water.

Flo Alkaline Water
Matter Branding Flo
Matter Branding Alkaline Water
Matter Branding design
Matter Branding design

Matter is a leading branding agency in the Middle East, specialised in creating brands with a strong brand story and personality, one that remains consistent starting from the strategy and naming, to the identity and packaging. They have cultivated long term partnerships with a wide range of clients, starting from strong regional players, big multinationals like Heinz, Pepsico, Americana and Nestle, to national and regional startups. Matter is uniquely characterised by their passion to their art, their dedication to their service and their commitment to always deliver the right balance between art and business.