This project seeks to provide a more secular, accessible and contemporary transitional medium of Tibetan Buddhist art. These posters serve as imagery interpretation, which is aimed to developing a way of understanding the Kalachakra mandala. The essential concept of the Kalachakra mandala is mainly embodied through the symbols of the five elements. Through extracting and converging the interrelated symbols in the posters, the superiority of the five elements as an interpretive vehicle is confirmed.
The study of the five elements has set up a fundamental framework for the design. The essence of the five elements indicates connections and interactions in various ways. The designer draws her inspirations from such features, explores the common sense behind traditional cultures, and integrates it with traditional symbols as well as motifs. In this way, a specific visual language is generated, which is reflected by the visual materials in the design. The design not only indicates a multiple connection from both internal and external perspectives of the five elements, but also intends to establish a connection between the design and the publics. Meanwhile, the style of the design is created to meet the contemporary acceptance. Therefore, it is easier to generate a better understanding within a worldwide context. Through the concept of the five elements, the common sense rather than differences between traditional cultures are highlighted. It is wished that the design could link up a communication from the past to the current time, also reduce the limitation of time and space to some extent.
This is a personal brand, which devoted to extract the essence from ancient wisdoms, transform these ideas into a contemporary context. It is achieved through providing options of a specific life style (Zen Buddhism, Taoism etc.). At the same time, accessories, paintings, drawings are employed as devices to embody this style. The ultimate purpose of this brand is to arouse the reflections of publics, regarding the relationship between living beings and the nature as well as the universe. In this way, people are able to experience a peaceful moment, adjust and recharge themselves in the fast-paced society.