Exploring the design concept of "Industrial Glam", this shop lot is essentially divided into two core areas (Design Studio & Showroom). As such, efforts are focused into harmonizing a wide selection of hugely contrasting design elements to produce a glamorous and highly sophisticated space that draws attention onto unique visual focal points throughout the shop lot. At the same time, metal-framed folding doors were incorporated to provide clear segregation between the showroom and studio space while maintaining the integrity of this lofty design concept.

Founded in 2011 by design director Ken Thong, The Roof Studio experts in blurring the lines between nature and urban design for both residential and commercial projects. Ken Thong is known for designing rich ambient lifestyle interiors with an emphasis on optimal functionality, meticulous attention to detail, sophisticated aesthetic, advanced home systems, and takes great pride in creating memorable homes tailored to each client’s way of life.

Founded in 2011, The Roof Studio specialize in modern living styles design for both residential and commercial project. The company's consistent use of wood, warm colour, natural materials, and soft lighting effect in its overall design has successfully created an extraordinary and impressive atmosphere, which won numerous awards both locally and internationally.