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The 2016 Sip Up Summer Series featured a whimsical play on the uniquely refreshing lemon lime flavor of 7up, using easily translated phrases and graphics that capture the fun and fancy of an active summer. Modern and bold, the concepts in each can brought to life the unique spirit and expressive attitude of 7up consumers globally. The result is a system that can be easily understood by summer revelers across the globe.
Results will be Announced to Public on April 15, 2026. Visit our winners' page on April 15, 2026 to see the worlds' leading designs, ideas, trends and concepts in 2026.
Registration to A' Design Award & Competition 2025-2026 period is now open. Register and upload your design today to know how good your design is: get a complimentary preliminary score.