Yang Jung Eun designer designed the Nuts Snack Series packages for her client Gilim, a nuts company. The packages are illustration-driven design in order to provide customers an idea about the taste of the products to help their purchase. The designer made the nuts characterized and composed a fun composition with the material image as an illustration. And she did a graphic work and title lettering with computer programs. The Nut Snack Series was the first design in the nuts product to be tried with illustrations only and it has quickly become one of the most popular products in Korea.
I am a graphic designer and an artist, and operate Gaenyeom Gongam design studios based on Seoul. I work on visual design such as posters, books, packages, websites, and branding. I like to draw pictures, so sometimes use illustrations in my works. I approach the design work conceptually and finally try to empathize and impress the viewer. And I am teaching design students at Ewha Womans University. Class time with students is most rewarding and fun. I am trying to teach students various design techniques and ways of thinking.
Gilim International Co.,Ltd. is the largest company in Korea specialized in nuts. Jilin has been manufacturing, developing and distributing as the first imported nuts in Korea. They also work with other distributors to develop products. They are building the identity of the company through package design that includes illustrations.