Bratus Agency Danh Hien Jewelers Corporate Identity
Danh Hien Jewelers Corporate Identity is Silver Design Award winner in 2016 - 2017 Graphics, Illustration and Visual Communication Design Award Category.
Danh Hien Jewelers Corporate Identity

Danh Hien Jewelers is company specializes in traditional handmade diamond jewelry. The project started with great sense of handcraft, elegance and fineness which helped Bratus in decision of vision, material choice and production. Taking inspiration from the diamond, their main challenge is making an exceptionally creative and unique brand mark. The direction is to combine the brand name's main letters, diamond top view image and Celtic art. Finally, their publication are made with special handcrafted print techniques such as edge printing and bronze foil embossing on plain-colored paper.

Danh Hien Jewelers Corporate Identity
Bratus Agency Danh Hien Jewelers
Bratus Agency Corporate Identity
Bratus Agency design
Bratus Agency design
Danh Hien Jewelers

The first Danh Hien Jewelers store was established in 1960 by craftsman Nguyen Van Hien in the An Dong commercial center, Saigon. Mr Hien was born in a family that gained their fame by handmade diamond jewelry. In 1930, he worked as an apprentice in his uncle factory that produce delicate and finest jewelries for King Sihanouk’s Royal Family .Working as a family tradition, Mr Hien is one of the top craftsmen in Saigon that made a great contribution to Vietnam diamond industry. Danh Hien Jewelers is widely known for their elaborate pieces by 120 skillful craftsmen and modern technology in combination of traditional methods. Some of Danh Hien’s hallmarks are their high-end, trendy and bold designs with white gold and finest diamond. Their products are all made under the standard of GIA.