Generally, the logo design of the tea chooses the traditional elements such as tea-leaf, teapot, water and so on. And this special design of the tea integrates in the elements of the humanities , like the book, ink and other elements, which also conforms to the customer's distinctive thoughts which belongs to the literati tea. Secondly,The characteristic is the extension of the logo. An open book with ups and downs of the pages integrate smoothly into the morphology of tea mountain , which preferably shows the artistic conception of tea mountain. And this graphic is applied to the labels and packagings.