Dr Hart is the own brand of food supplements medicines from Sensiblu, one of the biggest pharmaceutical chains in Romania. The project has been designed from scratch and the visual identity provides a very good visibility for the brand. The main purpose of the packaging design was to create a deep connection between the consumer and the brand - and this thing proved to be possible by bringing into being "the doctor in the house".
Founded in 2005, Ampro Design is a complex studio of brand & packaging creation which provides the entire range of branding services. Ampro believes that today matters the most. They dedicate their time to help clients' products to be noticed, to stand out and to sell. They do this by creating clear brand strategies and by bringing those strategies to life through courageous design solutions. Ampro Design is outside the box !
Dr. Hart is compounded from 25 alimentary supplements such as syrups, bilious or urinary infection remedies. All products are high quality and their price is affordable. Moreover, Dr. Hart is popular thanks to his useful and smart pieces of advice and this is the reason behind him being the image of a modern doctor. Dr. Hart is not only an exceptional professional, but also a reliable psychologist who always manages to understand the importance of moral support.