The decorative elements of the Beat Line were inspired by the cascading lights on a musical mixing board. We wanted to create a line of furniture that could be mass produced from sustainable materials and finished with minimal handwork. It had to pack flat and be able to be put together and taken apart without damage to the parts. It also had to be durable, simple, comfortable, suitable for indoor or outdoor use, and be visually appealing.

Diego Arevalo Pliego is Industrial Designer from the Universidad Anahuac Mexico Norte. In over 25 years of experience, he envolved in design and packaging design and manufacture of P.O.P. and furniture for various national and international brands. Inspired by harmony in form, nature, color and textures, always looking to please the sense of aesthetics and functionality in their designs; gastronomy passion understood as an application design and music as an inspirational source for humans; enthusiast machines, innovation in materials and manufacturing processes, always seeking to give a true identity to Mexican design. He has received honorable mention in the Quorum 1999 Awards and Awards of the Journal A! Design 1999. It also won the Bronze Award in Quorum Awards 2004 in the category of Design Point of Purchase and was a finalist in the national contest seats 2014 organized by MIUMEDI. Currently founder and director of Design Wedgewood Furniture.

Wedgewood Furniture was inspired by the desire to produce a line of indoor/outdoor furniture that could pack flat, be assembled and disassembled quickly without tools or fasteners, and be easily treated with eco-friendly finishes. And because practical can also be beautiful, the line has a sophisticated, elegant look that’s rare in the ‘pack flat, tool-free, and green’ segment of the furniture market. Each piece of our furniture is cut on a CNC router, ensuring a precise and consistent fit—and easy replacement of parts, should damage occur. Machined from 25mm stock (other brands typically use 18mm stock), Wedgewood Furniture is stronger and more durable than most other bamboo plywood furniture on the market. It is suitable for outdoor use and care is as simple as cleaning and applying a fresh coat of oil as needed.